assignemnt 1

Task 27Marketing and non-profit organizationsWhich of the following statement (s) is correct? Select one or more options: A- Systembolaget often says in their commercials that they are not like other companies. Among other things, there is no sale on alcoholic beverages. Principles from the subject of marketing are therefore not applicable to Systembolaget's operations B- Public companies such as the Swedish Tax Agency and the Swedish Social Insurance Agency can use marketing principles to communicate with us citizens. C- Marketing is not relevant for charities such as SOS Children's Villages and Amnesty International as the exchange between the donors and the organization can not be compared to the exchange that takes place between a "regular" product-producing company and its customers

Discuss three (3) career interventions, with specific examples that Tarmac canimplement to prepare Chris for the position of Assistant Sales Manager- InternationalOperations.

Q1 Pinterest app defines its purpose as “a tool for collecting and organizing the things that inspire everyone in the world.”what does this statement represent??? A-Strategy B-Operational Plan. C-Mission D-Vision E-Procedure

Draw a perceptual mapping for Kelloggs products.   • discuss and decided on three important attributes( A,B and C) of your select products(cereals) e.g. price, brand image or taste etc.. • Select 5 competitors company • rate the products together with competing/ similar products from 5 competitor's company, on each of the three attritubes you select.   Review: • What is your competitive postition compared with your competitor? • Are you in a fierce competition? • Are there any market segments presenting opportunites with less competitors?

30) The strategy followed by the Texas Scottish Rite Hospital for Children us an example of: a) corporate strategy b) focus strategy c) Niche strategy d) B and C

Strategic strategic. Propose a New Mission for Crispy Krepe Doughnuts Inc 2015 which must include all this 9 components mission statement for the organization :1.Customers: Who are the firms’ customers? 2. Product or services: What are the firms’ products and services? 3. Markets: Geographically, where does the firm compete? 4. Technology – Is the firm technologically current? 5. Concern for survival, growth and profitability? – Is the firm/company committed to growth and financial soundness? 6. Philosophy – What is the basic values, belief, values, aspirations and ethical priorities? 7. Self concept – What is the firm’s distinctive competence or major competitive advantage? 8. Public image - is the firm responsive to social, community and environmental concerns? 9.employees - are employees a valuable asset of the firm? Put the number in the terms bracket example (1) to mention those components is specifics, please create use own words mission on the components which inspiring mission…

Use SWOT framework to list out and explain the key issues that need to be dealt with, constraints, key opportunities, core competencies that should remain the basis for the company's strategy, importance and priority of issues, existing and potential synergies, causes vs. symptoms of Abu Dhabi National Oil Company.  determine the appropriateness of the company's strategy and give some recommendations.

Participants create a mission statement for the work you do.    Use the these questions in Defining Your Mission •    Why do customers remember us? •    How do customers feel after they deal with us? •   What do customers tell their friends about us?    Q1:  What is your mission statement?   You can just answer these three questions or come up with a specific statement.

Industry Situation and Company Plans: Starhub Ltd   1. What is the situation of the industry in which this company functions? What does this Company's future look like? (Minimum 200 words | Maximum 300 words)   2. Walk us through the company's products and services. Do you think these products and services will be capable to keep this company be successful in the new normal? (Minimum 200 words | Maximum 300 words)

Michael Porter identified different strategies for competing in the marketplace.Conduct further research and then provide an example of an organisation usingeach strategy below, other than those provided in your prescribed material:a) Cost Leadership strategy;b) Differentiation strategy;c) Focus strategy.

Trends Political and legal Economic Technological Product Ideas related to this trend Social/cultural Name of team member who had this idea

Propose a New Mission for Crispy Krepe Doughnuts Inc 2015 which must include all this 9 components mission statement for the organization  :1.Customers: Who are the firms’ customers? 2. Product or services: What are the firms’ products and services? 3. Markets: Geographically, where does the firm compete? 4. Technology – Is the firm technologically current? 5. Concern for survival, growth and profitability? – Is the firm/company committed to growth and financial soundness? 6. Philosophy – What is the basic values, belief, values, aspirations and ethical priorities? 7. Self concept – What is the firm’s distinctive competence or major competitive advantage? 8. Public image - is the firm responsive to social, community and environmental concerns? 9.employees - are employees a valuable asset of the firm? Put the number in the terms bracket example (1) depands components to mention those components is specifics, please create use own words not take existing mission on the components which…

Peloton  - Marketing Plan  Goal 3.1 Customer Objectives 3.2 Collaborator Objectives 3.3 Internal Objectives 3.4 Competitive Objectives 1.2 Primary Goal 4.0 Strategy 4.1 Target Market 4.1.1 Customers 4.1.2 Collaborators 4.1.3 Competitors 4.1.4 Company 4.1.5 Context 4.1.5.1 Economic Context 4.1.5.2 Regulatory Context 4.2 Customer Value Proposition 4.2.1 Value Proposition 4.2.2 Positioning Statement 4.3 Collaborative Value Proposition 4.3.1 Value Proposition 4.3.2 Positioning Statement 4.4 Company Value Proposition 4.4.1 Value Proposition 4.4.2 Positioning Statement

The concept of "Triple Bottom Line" (TBL) incorporates: a) Profit, People, Planet b) Profit, Plan, Process c) People, Planet, Process d) Profit, Product, Promotion e) None of the above

Questions 1. Which market segments did WakeFit target? 2. Which marketing strategies/tools did WakeFit use to reach their customers? 3. List down the types of product ranges which WakeFit offered to their customers. 4. What were the external problems which people faced in terms of comfort which WakeFit solved for their customers? And how did they solve it? 5. What were the internal issues which WakeFit faced? How did they solve it? 6. In your opinion, how can WakeFit grow further in the future? Provide an in-depth strategy which is innovative.

Select TWO DIFFERENT organizations i.e UNILEVER AND P&G brief SWOT analyses of both the organizations. In the SWOT Identify SEPARATELY at least TWO Strengths, Weaknesses, Opportunities, and Threats EACH for the selected organizations. Based on the SWOT analyses of both the organizations IDENTIFY THREE strategic choices (Such as Market Development, Diversification, Retrenchment Strategies etc.) for each of the organizations. Based on the Developed Strategic Choices, Compare and Contrast the strategic choices of both the organizations. Briefly discuss the PROS and CONS of the Choices for both the Organizations.

Q3b) Conduct a SWOT analysis on Dischem.

Please use own words Propose a New Mission statement for Krispy Kreme Doughnuts Inc 2015 for the organization which must based on 9 components of mission statements. Must have Quality of the writing of the proposed mission statement which create a new mission for the organization based on 9 components of mission statement in long explain with examples :(1) customers; (2) products and/or services; (3) markets; (4) technology; (5) survival, growth, and profitability; (6)philosophy; (7) selfconcept; (8) public image; and (9) employees Put the 9 components each in bracket as number with mention the new mission statement with legend and components with explaination

1. What is the implementation plan of medicine hat cubs? 2. What are evaluations and controls for medicine hat cubs? 3.what is the marketing plan focus of medicine hat cubs? • what is target marketing of medicine hat cubs? • what is the marketing and product objectives of medicine hat cubs? what are the points of difference and positioning of medicine hat cubs? describe in brief all answers. these all questions are about medicine hat cubs . this information is needed for marketing.

marketing dashboard p. marketing metric p. 35 marketing plan p. 34 marketing strategy p. 46 marketing tactics p. 46 mission p. 32 nhart for your organi ing in 35 words of financial goals, (c) writ statement in 25 or (b) non less, and (d) a SWOT table. 2 Using 2 and A as focus poin profit p. situation ana strategic marketi. strategy p. 30 SWOT analysis p. 42 objectives (goals) p. 33 OWLEDGE 5 What is the main result of each of the three phases of the strategic marketing process? (a) planning, (b) implementation, and (c) evaluation. 6 Parts of Tasks 5 and 6 in Figure 2–10 are done both concurrently and sequentially. (a) How can this be? (b) How does it help the students meet the term paper deadline? (c) What is the main advan- tage of scheduling tasks concurrently rather than sequentially? 7 The goal-setting step in the planning phase of the strategic marketing process sets quantified objec- tives for use in the evaluation phase. What does a manager do if measured results fail to meet…

4 Week 4 - Managing marketing information ● Assessing market information needs ● Developing marketing information Marketing research Analyzing marketing information The marketplace (Team A) Café De Carol is a very popular fast-food chain in Hong Kong. a. Use the BCG Growth-Share Matrix to evaluate the market attractiveness of fast- food industry in Hong Kong. b. Discuss the strengths, weakness, opportunities, and threats of Café De Carol in terms of SWOT analysis in the fast-food industry in Hong Kong. c. Comments on the current Marketing Mix (4P) of Café De Carol and provide recommendations when needed. (CIL

• Which of the following is the first step in strategic planning? a) Set objectives and goals. b) Develop business portfolio. c) Define the company mission. d) Plan marketing strategy. e) Identify threats and weakness.

management 231 marketing1 Product line extension occurs when a firm’s management decides to add products to an existing product line. Product line extensions can often be described as an upward stretch, a downward stretch, or a two-way stretch. Discuss the difference between each of the product line extension techniques. 2 Why do some new products succeed, and others fail?  3 Read the Case study TeleBrands is at the forefront of shaping the fast-paced TV-brands market. Its track record speaks for itself. TeleBrands has grown from R36 million in annual sales in 1987, to selling over R900 million annually in 2007. The world leader in TV-branded products, TeleBrands supplies major retail accounts across the entire retail distribution spectrum.   TeleBrands is completely integrated, directly controlling every aspect of its business including manufacturing, marketing, and retail distribution. With full ownership of products and complete control over manufacturing, TeleBrands is able to…

Case Study: Marketing ethics Make Yourself Feel Good   The Ethical Superstore (http://www.ethicalsuperstore.com) states its mission as enabling customers to make choices that let them feel good about their purchases. To this end, they offer a broad range of products from ethical sources around the world. The Ethical Superstore takes all the angst out of ethically conscious buying and relies on customers’ passions rather than price sensitivity. The website is a one-stop-shop to protect the planet, find eco-friendly alternatives, support farmers and small businesses in developing countries, buy fair-trade items, use local resources, and cut carbon emissions. With scarcely a thought, the environmentally concerned consumer has had all the hard work taken out of purchasing decisions. Customers can even make an extra charitable donation at the checkout!   What are the likely buying factors for customers making purchases from a business like this? Is it ethical to charge a premium price for…

management 231 marketing1 Product line extension occurs when a firm’s management decides to add products to an existing product line. Product line extensions can often be described as an upward stretch, a downward stretch, or a two-way stretch. Discuss the difference between each of the product line extension techniques. 2 Why do some new products succeed, and others fail?  3 Read the Case study TeleBrands is at the forefront of shaping the fast-paced TV-brands market. Its track record speaks for itself. TeleBrands has grown from R36 million in annual sales in 1987, to selling over R900 million annually in 2007. The world leader in TV-branded products, TeleBrands supplies major retail accounts across the entire retail distribution spectrum.   TeleBrands is completely integrated, directly controlling every aspect of its business including manufacturing, marketing, and retail distribution. With full ownership of products and complete control over manufacturing, TeleBrands is able to…

Swot analysis on apple company in details and with more clarity

There are a number of techniques employed to conduct an analysis of strategic options fromwhich an organization can choose from to aid its attainment of long term objectives. As staff of a Holdings Company, co-opted into a business development committee, you have been tasked to do thefollowing;a. What is the Boston Consulting Group’s Growth-Share-Matrix (BCG-GSM)b. Present a well labelled graphical illustration of this model (Boston Box)c. Explain each of the four quadrants in this matrix with appropriate strategies that maywork out for each quadrant.