Theory During 1980s, most global firms focused on quality management in product design and internal process improvement in order to achieve competitive advantage. Today, the spotlight shines on transferring value to customers instead (Mentzer & Williams 2001). Therefore, logistics has turned to be the primary marketing instrument for increasing and sustaining competitive excellence. While comparing to the past, logistics was only taken as a function regarding the higher productivity objective (Hutt & Speh 2011). According to the study of Mentzer & Williams (2001), the approach to have sustainable competitive advantage may not just adhere to only 4 factors of marketing mix: product, price, place and promotion, but companies …show more content…
The structure starts with fiber producers who can be both agricultural and chemical suppliers. Natural fibers such as wool and cotton can be provided by various types of firms, but plenty of low-cost suppliers from Asia are the important competitors. Textile mills take the next responsibility, their duties are spinning fiber into yarn, knitting and weaving operations and mostly they are fragmented to SMEs (Small and medium-sized enterprises). After being transformed by textile mills, the fabrics are distributed to apparel manufacturers in order to produce the finished products and they are sold either directly or through wholesalers, to a variety of retail stores (Kumar 2005). For the complex supply chain activities in apparel industry which is mentioned above, it is vital to foster the logistics efficiency to be adaptive, flexible and built upon dependable and predictable supply and demand planning model (Gilbert & Malmassari 2015). Hence, marketing teams in apparel companies are able to perform their tasks in the precise approach by measuring market share and profitability through popular measurements such as marketing effectiveness and competitive advantage (Mentzer & Williams
Logistics is a broad, far-reaching function which has a major impact on society’s standard of living. In a modern society, we have come to expect excellent logistics services, and tend to notice logistics only when there is a
In this discussion be careful to explain what you mean with “sustainable competitive advantage” and how it relates to Barney (1991) and Porter (1996). Thus you should either defend or critique the views on competitive advantage offered by Porter and/or Barney in relation to the Aldi case.
The Apparel Manufacturing industry is a sub-sector of the Manufacturing sector. It is composed of two distinct manufacturing processes (cut and sew using purchased fabric and fabric manufacturers that then cut and sew) and three industry groups (apparel knitting mills, cut and sew apparel manufacturing and apparel accessories and other apparel manufacturing).[1]
For our current context, we are dealing logistics as limited to the warehousing, transport and integral management part of the whole supply chain of an organization. In any small to big business, logistics holds a crucial importance of cutting costs and avoiding waste of materials and the golden time resource (Anon., 2012). In our earlier assignment, we mentioned five critical global changes which are bring vital transform in the logistics functionalities of the enterprises. These changes were analyzed for the current period scenario and the coming decade in the organizations regarding Australian Context.
Over the last few decades, the role of logistics in business has increased in scope as well as in strategic importance (Caplice and sheffi, 1995). In general, distribution logistics is expected to ‘provide the right goods at the right time, at the right place, in the right amount and quality, and at the right price’ (Jünemann & Daum 1989, p. 18.)
It emphasizes on differentiation of logistics operations, effectiveness and efficiency. Fugate analyzed the relationship between organizational performance and logistics performance and concluded that logistics performance is not only multidimensional but also a function of resources used in logistics in relation to outlined outcomes and objectives against other players’ in the industry or competitors. The authors concluded that the better the joint quality of planning, human resources logistics and customer feedback and satisfaction, the lower the levels of redundancy, waste, and inefficiency (Fugate, et al 2010.p8-22).
Chaharbaghi, K. and Lynch, R. (1999), Sustainable Competitive Advantage : towards a Dynamic Resource - Based Strategy, Management Decision,37/1, pp.45 - 50
It is known to us, “in each industry, the customer is god, is operator's food and clothing parents.” This tells us that customers are important to organizations. With the current intense competition in logistics nowadays, most companies can provide high quality goods, even are willing to cut down prices if reasonable. However, how can suppliers gain a competitive advantage when high quality is expected and price must be maintained at a level to generate a reasonable return? In our views, it is no doubt that how various supplier service activities are valued by customers, more specifically, that is, the ability of logistics
The business environment has been suffering from fierce competition since the escalation of technology evolution and internet growth had become wildly increasing. To survive in today’s market; the business should be characterized by faster production pace, shorter product life cycles, more innovative and sophisticated, and well-organized. That adds much pressure to the supply chain usability.
The performance of the logistics system has a major impact on cost structures, revenues, service quality, and competitiveness in Australian industry. Logistics activities have been evolving rapidly in response to changes such as globalization, general industry restructuring, new production processes, and technological advances.
In order to achieve a sustainable competitive advantage, it is essential to create effective strategies, which can beat the competitors (Competitive advantage, 2007).
Textile production and consumption is an increasingly global affair as production continues to shift to developing countries. Developing countries have seen an explosion in the growth of their textile
Purpose – Now-a-days, logistics research focuses on the ability of logistics to deliver a quality
We have several logistics and supply chain management practices that increase the competitive advantage of a business. They include among others lean thinking, information quality, customer relations, strategic alliance and information sharing (Elizabeth, p.14). This section discusses lean thinking and customer relations in the manufacturing and retail markets respectively. The discussion is also based on a critical analysis of recent literature review in logistics and supply chain management.
The city of Bangalore is emerging as a techno-savvy structured garment manufacturing center. With the updated technology and efficient it systems for higher productivity in basic garments such as jean. Even the units from different states are investing in Bangalore. Even the city has the advantage of skilled labor and technical know how this region has acquired over time. Recently it has got