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Distributive Justice Essay

Decent Essays

2.1 Distributive Justice

Distributive justice explains the process of “attaining the equitable exchange relationships by allocating the benefits and costs’’ (Smith et al., 1999, pp. 358–359). Its is revealed that compensation is one of the most widely used tool that that organization have to react on a customer complaints related to distributive justice Tax et al., 1998).
Effective ways of distributive Justice can be assed in reaction to injustice resultant from a failure of service by offering refunds, coupons and free gifts (cf. Kelley et al., 1993). There is a practical proof of customers getting a fair response from the organization’s complaint management process and are satisfied with it as well (Goodwin and Ross 1992). Evidence suggested that distributive justice has the largest share of post complaint satisfaction (Mattila 2001). …show more content…

189). Organizations having procedures, tools, and policies in place and are expected to assist to handle a complaint process by providing a feedback to customers (Davidow, 2000). Hence a proper setup of policies, tools and procedures should be established in order to speed up the process of handling the customers’ complaints (Davidow, 2003b). With regards to handling a complaint process, procedural justice justifies the fairness of procedures, tools and polices in order to have proper setup of complaint handling procedures (cf. Davidow, 2003b). There are several experimental studies have been conducted to proof the importance procedural justice for complaint handling. Author shows that customers who have reported high level of complaint handling satisfaction has experienced high level of procedural justice (Tax et al. 1998). (De Ruyter and Wetzels 2000) stated that high level of procedural fairness leads to more satisfied

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