Expanding Disney Parks and Resorts to
New Orleans
The City of New Orleans is a remarkable city and has enormous potential for expansion.
The “Big Easy” has always been known for the French Quarter, yet New Orleans is so much more than just a “party city”. I suspect there is a demand to show the “family friendly” side of our city. My proposal is to offer new development in a vigilant and financially responsible manner, while offering a glimpse of the extraordinarily exciting and expansive visions that I hope to witness in the future. The market feasibility and infrastructure demands must both be carefully assessed. The objective of this tourism plan is to show the possibility of developing a
Disney Park and 2 Disney Resorts in New Orleans. While there have been notable failures and setbacks along its progress, New Orleans is an international tourist attraction. Visitors come here from all over the globe to witness our history and culture. My proposed plan will be evaluated based on current trends, possible investment, and future economic impact. Mixing our culture with a little Disney “magic” is just what the City of New Orleans needs.
Theme parks play an important role in generating revenue and tourism demand. They are one of the leading reasons people vacation to many destinations. The theme park market is very competitive and constantly growing. Walt Disney, creator of Disneyland and Disney World, knew he needed to create a “sustainable tourism” plan,
In the history of the United States of America, Hurricane Katrina was known as one of the worst hurricanes in the world. The hurricane was a combination of tropical waters and gushing winds. It was the vicious hurricane that caused severe damage to the citizens of the United States of America. The amazing city known for its southern style, Cajun cuisines, jazz music and its celebration of Mardi Gras will never be the same. New Orleans, Louisiana was changed forever in August 2005 when this category five hurricane left the city devastated. The catastrophic storm tore through the city of New Orleans and surrounding areas destroying everything in its path and killing hundreds of people.
New Orleans is a city in southern Louisiana, located on the Mississippi River. Most of the city is situated on the east bank, between the river and Lake Pontchartrain to the north. Because it was built on a great turn of the river, it is known as the Crescent City.
New Orleans, LA is important because it was originally a French settlement but with the Louisiana purchase it was given to the U.S. It ended up being the wealthiest city in the U.S. with a huge port. It was also a place with free African Americans, up until the reconstruction era.
Hey, Baby! Welcome to the city of New Orleans, Louisiana! New Orleans is one of the most popular cities in the boot. This wonderful, distinctive place is the home of plenty of unknown "special" activities instead of what most know which is Mardi Gras. Believe it or not, New Orleans, is a go-to city for most events that many, if not most Northern Louisianan may not existence. In other states, people can come to a conclusion that all Louisiana natives are the same, but we vary around the state. New Orleans is different from all other cities in Louisiana for the exquisite taste of food and music, the collection of festivals, and the unfamiliar, out of space language.
New Orleans as time has progressed has become more susceptible than most cities when it comes to the detrimental power of hurricane force and storm surges. There are two reasons for this. The first is that New Orleans has a very low elevation relative to the surrounding sea level, the second is the lack of Louisiana’s natural defense against storm surges; that is the coastal wetlands and its barrier islands.
With great cities like Pensacola and New Orleans in this megaregion it is easy for people to find a good place to travel to for business and for leisure. For instance, Mardi Gras is held in New Orleans every year and attracts upwards of a million people every year. In 2017 alone, roughly 47,234 people attended the Mardi Gras King’s Parade according to researchers at the University of Louisiana at Lafayette (TheAdviser.com). Overall, 1.4 million people attend the two-week-long event on average every year (CNN.com). Mardi Gras has to do greatly with the Roman Catholic religion and its practices. The religious investment attracts a great amount of people around the country, while just the idea of a two-week long event attracts others. The event is actually a state-wide holiday in Alabama, Florida, and eight parishes in Louisiana (CNN.com). Such a large event can be a great place for local businesses, and even businesses from the surrounding areas or states, to promote their products and services. It also can bring a large amount of revenue for the areas in and around New Orleans, with even some areas in southern Mississippi and Alabama earning some extra revenue through hotels and restaurants when event goers stop by. Such a large event that has to do with Louisiana, Alabama, and Florida, makes people in the state areas surrounding Louisiana have a feeling of connection with one another. This is a major factor in the reasons behind this megaregion including the areas it
New Orleans has one of the largest and busiest ports in the world, and metropolitan New Orleans is a center of maritime industry. The New Orleans region also accounts for a significant portion of the nation's oil refining and petrochemical production, and serves as a white-collar corporate base for onshore and offshore petroleum and natural gas
On August 29, 2005, one of the largest hurricanes ever recorded hit the city of New Orleans, devastating millions and changing their lives and their city forever. The category 3 hurricane created mass displacement and mass destruction that the city has yet to fully recover from. The residents of this once lively and culture-filled city are still attempting to rebuild what was washed away for them ten years ago.
New Orleans known for its arts, entertainment, recreation, and food service is known for several historic and celebratory events including the Mardi Gras, the New Orleans Bowl, the Sugar Bowl, the New Orleans Jazz and Heritage Festival all accustomed to large numbers of visitors was hit hard by the effects of Katrina. Port Operations: These operations mining, transportation, and warehousing even though not as visible as tourism still held an important place in the scheme of New Orleans economy. For example, the Port of New Orleans carried out most bulk tonnage in the world. Educational Services; Several institutions of higher learning called New Orleans home including the Universities of New Orleans, Tulane, Loyola, Xavier, Southern, Dillard, and the Louisiana State University Medical School. These schools has educated numerous students including many from the African-American communities (Dolfman, Wasser, & Bergman,
Most neighborhoods in New Orleans have returned to their original population with some neighborhoods actually growing in size. The U.S. Census Bureau states that New Orleans has grown by 12 percent between 2010 and 2014. Unfortunately, not all of the cities have grown equally, cities along the Mississippi have grown on average 300% where cities near the French Quarter have only grown about 0.1% since Katrina. Since the storm, the increase in population is not the only thing that has changed. The majority race of New Orleans is making a shift before African American’s were the clear majority but post-Katrina that's not the case. Whites now represent a larger part of New Orleans than before Katrina. The population of both African Americans and Whites decreased after Katrina but more Whites returned
It also processes swamp and marsh lands which are flown and left barren by river Mississippi, and also its rich plantation and varied type of flora and fauna. Earlier it was home to Native Americans till Europeans arrived to form colonies in 16th century. From then it became a point for many archaic complexes dating from 5000 BC. Later in 17th century French and Canadians as part of their expedition formed their colonies, and later by Africans as well. And thus it became aware and more open too many cultures and thus it became a multi lingual state. As a matter of fact new Orleans and baton rouge stand as business capitals and baton rouge being the capital and second largest city after New Orleans comprises of many national and international universities and people living are from all over the world. Can say it’s a diversified
New Orleans was built on a risky location. According to Lalwani, Khagram, Evans, Jackson, and Lindenber (2007, p1), New Orleans was built on “a natural levee adjacent to the massive Mississippi river that was not embayed and therefore not protected from flooding.” When French colonizer, Jean Baptiste La Moyne, Sieur de Bienville, founded New Orleans in 1718, it was considered a strategically significant port of trade between North America and the rest of the world due to the Mississippi River and its’ vast network of tributaries (Lalwani, et al., 2007, p1). On the other hand, the city’s first chief engineer, Del la Tour, and geologists Kolb and Van Loplin found the site unsuitable for a city because the threat of flooding (Lalwani, et al.,
Disney’s theme parks focus on their marketing strategies in order to attract these many people. The marketing strategies play an important role in order to attract people.
|Finally, EDL will create the need for proper product positioning to complement Disney in the market area.|