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Pros And Cons Of Social Media Essay

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World of Social Media Today’s world technology has grown to its peak and has given developers the opportunity to develop social media outlets which have been used around the world. For example, social media giant Facebook has a total of 2.07 billion daily users. These numbers are based on real figures while world population stands at 7.6 billion which means over 27% of the world are active Facebook users. Instagram is another social media outlet which lets you share your pictures with the world and has 500 million active users. Another example of social media is Twitter which has 300 million active users. Twitter is a database where people are able to share their opinions and share information with the world on a platform. Furthermore, …show more content…

Social Media marketing has helped businesses also reduce their overhead cost by reducing employees. Social Media also has some disadvantages to the businesses. For Instance, businesses must be prepared for the high demand of their products at any given time. The customers in real time can rate businesses by using social media outlets. If a large amount of customers is dissatisfied by businesses product or services can quickly make the business look real bad among all the other customers. Social Media also puts a high demand on innovation and content shared by businesses. One of the biggest problems for businesses who are using social media is the security of their business at times hackers are able to shut down and steal information related to business clients. This in some instances has brought large lawsuits against companies. For example, Equifax had security breach ware 143 million American citizen social security numbers were compromised. This news went viral by social media users who have a field class action law suit against Equifax. There are many advantages that brought by social media to people who are using it. One of them is, the communication opportunity it gives to the people on social media who want to communicate with their family, friends and co-workers. For Instance, students who continue their education overseas, or in different parts of the world need an optional

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