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Psy 315 Week 5 Factor Analysis Paper

Satisfactory Essays

If the CEO wants to have 95.44 percent confidence that the estimates of awareness and positive image are within +/- 2 percent of true value, the required sample size should be 2221. I came up with that answer by doing the following: The margin of error is 2%, “that is the amount of error that the CEO finds acceptable for him” (The Importance and Effect of Sample Size) (2016). If 90% of the people that were surveyed said yes, and 10% answer no, the CEO tolerance level for error might be able to be increased the it being 50/50. The confidence level that is trying to be reached by the CEO is 95.44. The confidence level is the doubt the CEO will tolerate. Let’s say the CEO has 30 yes or no questions on his survey. Having a confidence level of 95%,

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