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Recipes for a Successful Restaurant

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Recipes for a Successful Restaurant
Owning and operating a successful restaurant is a lot harder than many people think. Restaurants are not easy to start from scratch, but manageable with the right tools. A recipe for a successful restaurant includes a combination of a valuable location, strategic marketing skills, and proper management skills.
The most crucial step in starting a new restaurant is deciding on which location is right for a business to be successful. Survival in the food industry is dependent upon location choice. Even if a restaurant serves the best food in town, it may not do well if it’s not placed in a highly populated area. According to H.G. Parsa, an associate professor in Ohio State University’s …show more content…

Fifty Coins is owned and operated by Larry Debany. The restaurant is located in the center of Ridgefield, CT and is exactly what the town needed. This restaurant attracts sports fans, families, teenagers, and college students with coupons and promotions. Debany also has an organized manager and a dedicated staff. The restaurant is successful, not only because of its location, marketing and management, but also because of the owner’s devotion to the business. Debany has a friendly attitude towards his customers and employees.
Debany’s newest restaurant Fifty Coins, in New Canaan, CT has been struggling however, due to its location. In New Canaan there are different customers and more competition. The New Canaan location attracts a different customer base than the restaurant in Ridgefield, CT. Because of this, marketing is more important and a key element to gaining new customers. Marketing is important in New Canaan because of the competition from numerous restaurants available in the area (unlike its sister restaurant in Ridgefield, CT). Even though, Fifty Coins in New Canaan has proper marketing and management, it is suffering due to its location, concluding that each of these aspects is necessary for a successful restaurant.
There are many key aspects to owning and operating a successful restaurant in a competitive market with little or no room for error. A restaurant’s

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