Strategic Management & Business Policy

According to "Strategic Management and Business Policy" by Thomas Wheelen and David Hunger the TOWS Matrix illustrates how the external opportunities and threats facing a particular corporation can be matched with that company 's internal strengths and weaknesses to result in four sets of possible strategic alternatives. Shown below is Apple 's TWOS Matrix.

With traditional organizational planning, most organizations have each part (department) determine specific programs and projects to support the organizations strategic goals.  This is also known as a mix of “bottom up” and “top down” planning.  The organization creates strategic goals, disseminates it across the organizations departments and has each department design or implement projects and programs to achieve or support the organization with achieving those goals.

The purpose of my assignment has been done in terms of strategic analysis, its formulation and implementation of Ryanair organization. The assignment is developed by three parts which includes variety of questions in the each part.

This report demonstrates the evaluation of current performance of JD Sports Company. Method of Analysis includes Ansoff’s matrix and Porter’s generic growth strategies to discuss the nature of the market which JD Sports invest in. The financial methods are including the flexibility and stability of JD sports which judged by the liquidity, current ratio, operation capital, gearing and profit margin of this company. These figures could be collected from the annual report or balance sheet. This report analyzed the JD sport’s position in the market, and used generic and external growth method to expand market size. Such as acquired a lot stores to improve business profitability. Obviously, JD has expanded to the European

In this step, upper echelons of management would conduct an analysis of lower level personnel and structure to ensure that the proper means of carrying out the strategy are in place (Kinichi and Williams, 2016).

Even though companies have almost similar external conditions, some companies enjoy huge success for years, while other fail miserably, that depends on the sound of strategic management which is a high level plan to achieve one or more goals under uncertain condition. Mintzberg and Waters (1985) stated it is necessary to analyse the strategic formulation and management for the following tasks:

Operational plans are created by the “frontline” or lower level managers who are on the floor with the employees. They are aimed at the lowest levels of the business, and “…are focused on the specific procedures and processes that occur” (Hartzell, n.d.).

It is the most common form of institutionalized strategic planning and management system in public and nonprofit organizations. This system does not attempt to integrate strategies across levels and functions to the extent layered or stacked units of management approaches do.

The Bottom-up approach challenges may include too many ideas from the group that makes it difficult to choose one plan or process of the policy. The separate ideas and egos of the group may also lead to some conflicts among the group that may cause a negative effect on the productivity. The Bottom-up approach is a long process, which requires dedication and great involvement of the group; the long process may cause the members of the group to get tired and quit during the process.

When a business erroneously records expenses as assets, it has violated the measurement issue of A. communication. B. classification. C. valuation. D. recognition.

- By bottom-up and interactive planning the top management gains a better picture of what is happening in the company. Even more important is that the leaders of the various product teams can estimate better how far they are from a breakthrough, which pitfalls have to be avoided and what can be expected in terms of sales and turnover.

Now days to survive in the market it’s very important to have competitive advantage over your competitors. Strategic planning helps us to get the competitive advantage so that organization can increase their market shares and earn more profits and also accomplish their work in appropriate and

Globalization changes have impacted Burger King in the following ways; since the company began in 1953 with its first restaurant in Jacksonville, Florida and opened several locations across the United States, the company began its international expansion in 1969 with its first international franchise location in Canada, followed by Australia in 1971, and Europe in 1975. The setting up of franchises outside the United States was as a result of fast food opportunities arising outside the United States. So as to fully integrate in the international market, Burger King had to adopt and embrace

According to Jones, Scholes and Whittington (2008, p. 402) “Strategic planning may take the form of systemised, step-by-step, chronological procedures to develop or coordinate an organisations strategy”.

Future- oriented: Strategic management encompasses forecasts, what is anticipated by the managers. In such decisions, emphasis is placed on the development of projections that will enable the firm to select the most promising strategic options. In the turbulent environment, a firm will succeed only if it takes a proactive stance towards change.