The Boston Beer Company

The Hudson Bay Company was created in the late 17th century, decades before Canada became a country ("Our History"). Despite the success of the Hudson Bay Company, French and American interests did not back them ("Our History"). The main operations of the HBC was centred on trading with the Natives ("Our History"). The Natives brought furs to the forts and posts of the Hudson Bay Company, located around the shores of James and Hudson Bays, to barter for manufactured goods like knives, kettles, beads, needles, and blankets ("Our History"). These posts and forts along the west of Canada influenced where modern, major cities would grow ("Our History").

Boston Beer Company (BBC) has enjoyed much success with their craft beers with Samuel Adams as their main focus. Being the leader of this segment, overtopping five of their competitors combined (Exhibit 1), the company now must decide how to take advantage of the light beer market. Boston Lightship, their current light beer, had been a small contributor in BBC’s product line. Currently, it is facing dwindling sales with product volumes down from 12 000 cases per month to 3000 cases per month.

Capital Structure. Boston Beer Company is financed almost entirely by shareholder’s equity. The company only had one note payable which was set in June 2012. The note payable is a grant to improve road traffic of the company’s Pennsylvania Brewery. As of December 27, 2014, the total debt, including notes payable, current portion of long-term debt, and long-term debt, was $583,000. According to the company’s balance sheet, as of the end of fiscal year 2014, there were 13,069,730 shares of outstanding common stock, and the price of the stock was $295.74. Thus, the market value of shareholder’s equity was $3,865,241,950 (Boston Beer Co. Inc. and YCharts). The capital structure of Boston Beer is 0.015% debt and 99.985% equity.

Boston Beer Company Mission statement is to “seek long-term profitable growth by offering the highest quality product to the U.S. beer drinker”

Throughout most of its history, the Coors Brewing Company (Coors) has been a regionalized brewer within the United States, specializing in high-quality beer through by virtue of its source water selection, stringent production standards, and cold filtered brewing approach. As the company expanded its distribution to new markets within the U.S. in attempt to gain market share, it made a strategic decision to maintain a majority of its brewing operations at its primary production facility in Golden, Colorado. This decision was based upon the desire to preserve its core production strengths through close family control. However, as the company desires to expand its market presence beyond the

Boston Chicken is a company to operate and franchise food service stores that sold meals featuring rotisserie-cooked chicken, fresh vegetables, salads, and other side dishes. Its concept is to combine fresh, flavorful, and appealing meals associated with traditional home cooking with a high level of convenience and value. Boston Chicken focused its expansion through franchising the company through large regional developers rather than selling store franchises to a large number of small franchisees. In that, an established network of 22 regional franchises that targeted their operations in the 60 largest

The Boston Beer Company, Inc., founded in 1984, is a leading brewer in United States, offering wide variety of high quality full-flavored, handcraftedbeers. It is distinctive due to the time-honored recipe of brewing and authentic, consistent quality of alcoholic beverages. Samuel Adams Boston Lager is the pride of BBC, regular handcrafted beer “stands for quality, inner self-worth, authenticity, and unique New England or Yankee toughness” ( Martin Roper, Chief Operating Officer). Unfortunately, the company experienced the failure of conquering light beer segment

Address the following questions in a 4-5 page write-up of the Boston Beer Company Case to explore the issue of Initial Public Offerings.

In order to stay on top of the industry, The Boston Beer Company needs to find new, innovative ways of being the most appealing craft beer available to the average consumer. While The Boston Beer Company offers many different varieties of seasonal beer, they should begin to shift their focus to year-round specialty beers, such as a line of regional flavors based on their consumer’s regional taste preferences.

Because Samuel Adams prides themselves on being a top notch craft beer producer, a lot rides on their reputation. Boston Beer and Samuel Adams have a strong reputation that rivals even the biggest of beer producers.

There is a lot to learn about Elder-Beerman Store Corporation. While doing this research there was a lot of historical information that was unknown to me. However, learning about Elder-Beerman was truly an eye opener for me. Hopefully, this would be conveyed as the reader continues to be enlightened during their reading of this research paper. Elder-Beerman was not only an iconic corporation it had a lot of history attached to its name alone. There were some ownership regarding the company and how the name came to life and the rise and fall of the corporation. During the first resection in the early 1900, this company continued to thrive and make individuals lives rewarding by having reasonable pricing of their merchandise. The owners

Several attempts have been made by Boston Beer Company to continue on a growth streak but not all attempts have been successful. The main goals for Boston Beer Company are to increase revenue and continue growing in the industry. Boston Beer Company has had trouble growing as barriers of entry are low and competition is high. Even though the market has seen a slight upturn, however Boston Beer’s founder Jim Koch elaborates on the company’s dissatisfaction, “We are disappointed with our depletion trends in 2016, which have remained weak so far in 2017. These trends are affected by the general softening of the craft-beer category and cider category and a more challenging retail environment with a lot of new options for our drinkers”. (https://www.fool.com/investing/2017/02/22/boston-beer-finds-growth-the-hard-way.aspx)

Molson Coors is a thriving international brewing company that has nine Signature Brew drinks and 123 Special Brew drinks that ranges from non-alcoholic to alcoholic (Molson Coors Brewing Company, 2016b). They have multiple markets around the world which contributes to the success of the company in the brewing industry. This report analyzes Molson Coors’ internal and external environments which determines their position in the brewing industry. It also discusses strategies the company uses in order to be successful in their industry. Molson Coors shares the industry with its main competitors but has its own uniqueness that makes its business stand out. Molson Coors is a successful business that presents opportunities for economic growth.

Boston Beer, in response to consumers’ preference changes to more flavorful and bitter tasting brews, was founded in 1894. Boston Beer implements a “quality at any cost” strategy with a strong emphasis on product differentiation and implementing quality ingredients into its products. For instance, Boston Beer was the first company to employ a stamped freshness date on its bottles and ingredients are imported from around the world. Additionally, Boston Beer relies heavily on contract brewing to gain competitive advantages. Boston Beer’s contract brewing strategy results in lower overhead and transportation costs, as well as

(AbInbev) AB Inbev has been directly affected by changes in the economy within the past few years. They have been forced to make drastic changes within their business practices including reductions in their workforce and changes in compensation and benefits. Fortunately, these changes within the company have proven to be successful and effective.