Examine the information within the company’s code of ethical conduct, and choose three (3) key issues from within the document that you believe are critical for success. There are very few companies that have been able to create a cultural movement with it products and marketing strategy such as Coca-Cola. Many companies over the years have used product placement and brand recognition as part of their long-term goals, but very few have been as successful as the Coca-Cola Company. Coca-Cola produces a wild range of non- alcoholic beverages, ranging from carbonated sodas to nature juices. “Coca-Cola leads the beverage industry in distribution and marketing of soft drink syrups and concentrates. Operating in more than two-hundred countries, Coke distributes more than two-hundred brands with over five-thousand products.” (THE COCA-COLA COMPANY, 2013). The topic of ethics is very subjective and is based on relativism We will discuss the code of ethical conduct of Coca Cola and the issues faced by the company regarding it ethics. Many social columnists have suggested that the U.S current work ethics standards have diminished over the last 50 years and have eroded due to globalization and mainly the industrial revolution. Many companies have developed a code of ethics, to serve as a guiding principle during operation, crisis management and decision-making process. Coca-Cola created a code of ethics and standards of corporate governance to serve as
As a Director of Human Resources for a public organization, in writing a comprehensive Code of Ethics, I would define the following key areas regarding expected standard of employee behavior as especially important; 1. A code of conduct regarding sexual harassment, discrimination and equal opportunity, 2. Confidentiality and privacy, 3. Workplace health and safety, and 4. Drug free work environment.
13. Does the company have an ethical code under which it operates? What is it?
In conclusion, Ethical codes of conduct are required standards of care created by institutions with individuals providing services inside of them. Ethical codes determine the behavior of the physicians and employees together, the community and their relationship to the organization. Breaking these laws can lead to serious circumstances, since these codes regulate private and confidential information. Because of a code of ethics, physicians are required to maintain a professional relationship with the patient as well as provide them with adequate information concerning them. Ethical codes also have exceptions and complicated situations. For example, an individual diagnosed with HIV or AIDS is at greater risk for spreading the disease and the
A Code of Ethics is regarded as the written guideline to the moral constitution of an organization ( ). The Code of Ethics (Appendix A) outlines the rights, duties, responsibilities, and a benchmark for the organization and its evaluation (Mihai & Alina, 2013). It contains behavioral principles and rules of conduct that aids in the decision-making processes and balances the stakeholders ' expectations and interests against corporate responsibility ( ). The establishment and practice of a code of ethics is mandatory for all organizations to govern business practices. The Sarean Oxly Act was established as a result of unethical business practices. The successful implementation and communication of the ethical philosophy an organization uses to conduct business can affect the reputation, productivity, and bottom line of the business. The goals of a strong and comprehensive code of ethics implementation plan focuses on assuring the presence of appropriate internal policies and controls. The need for an organization to demonstrate a commitment to integrity and ethical values is a key element to improve the organizations stability sustainability ( ). The code of ethics should have a detailed plan of implementation that includes communication, managing, accountability, monitoring, evaluation and a process on handling the consequences of misconduct. This paper will outline a successful
This article poses an ethical issue not seen in many braches of science, and that is multiple codes of ethics. Anthropological research is typically done by conducting field work. Thus, as the article states the anthropologist’s values and ethics will meet that of the culture being studied and they will either compliment or compete with each other. Having a solid ethics code is impossible for an anthropologist, just as anthropologists must adjust themselves to other cultures their ethics must as well. The AAA outlines a reliable framework to follow these guidelines are either almost universal, unique to the field of anthropology or entirely up to the anthropologist.
Social workers work with conflicting interests and competing rights to support, protect and empower people, statutory duties and other obligations that may be coercive and restrict people’s freedoms. Social work is an interrelated system of values, theory and practice.
The code of ethics and conduct is a written set of rules and regulations that provides guidance to employees of an organization on how to conduct themselves and carry out their duties in line with the organization’s principles. The code of ethics and conduct is also be backed up by suitable disciplinary actions. A code of ethics and conducts helps employees deal with ethical issues and other gray areas that they face as they execute their daily activities. An effective code of ethics and conduct is required for an organization to run smoothly and maintain a positive image. Having an ineffective code of ethics and conduct is almost like having none.
Today’s business world presents numerous ethical issues. In today’s world above board/moral ethics in organizations do not often materialize intuitively. Organization must strive to provide employees with a clear understanding of the overall company vision. This will aid employees in practicing the code of ethics, policies and procedures in the workplace. Companies must be unwavering in continuously delivering the uppermost ethics of provision in which customers, applicants and employees are entitled to under fair business practices. One major core value is to uphold responsible and fair business practices.
The Coca Cola company is perceived to be the most famous trademark on the globe, and it is equally so. The company claims more than 400 brands that appeal to a wide range of individuals throughout the world. They are in a position to fulfill needs of every one of their buyers making their experience with their beverages a better one. The entity’s drinks entice a lot of people across all races, age, and gender. Coca Cola is outstanding for its overall popularity as its items are sold in over four hundred countries in the world, while major contenders like Pepsi are just available in very few countries. Such a competitive advantage has placed
Coca-Cola is the result of a patent medicine formulated in a small southern pharmacy over a hundred years ago. It has grown into a multibillion dollar international company. It also owns one of the most valuable brands in the world. Their Coca-Cola banner has won the world’s top brand 13 times on brand c-consulting firm Interbrand’s annual list (Fraser, 2012). In addition to its main product, Coke, the company owns over 3500 beverages. One of its core competencies is brand building. They have built their brand to have respectability and dependability. Their brand and logo are recognized all around the globe. It has actually become a new known on almost all households worldwide (RNWILKIN, 2009).
Coca-Cola is the world’s leading soft drink maker and the have operations set up in at least 200 different countries around the world. Coca-Cola’s marketing mix is a variety of sparkling and still beverages. They generate roughly 60% of its revenue and about 80% its operating profit from outside of the United States. Coca-Cola’s marketing team has had a great deal of success through the years. In 2015, Coca-Cola had captured 49% of the of the global market share followed by PepsiCo at 21% of the market share and Dr. Pepper and Snapple at 4%. (15)
Although people in the “mainstream” society purchase Coca-Cola products, the organization customers, range from small entrepreneurs to large international retailer and restaurants (Coca-Cola, n.d).
Coca-Cola is a globally recognized beverage company. Most of its products are well-known, but some of its newer beverages consumers do not associate with the brand. Coke’s product offerings include water, soft drinks, and energy drinks. However, when the average consumer thinks of Coca-Cola products, coffee-based beverages do not come to mind. The main reason for this is Coca-Cola’s lack of offering a
Important Note: This sample essay mainly illustrates the structure of your assignment on ethical issues of a company selected by you. You may first identify two or three ethical problems and then discuss how to solve them. Remember including relevant citations to support your evidences and viewpoints.
The Coca-Cola Company does indeed have a code of ethics. They expect employees to act with integrity and do what is right. The encourage whistle-blowers to report any unethical behavior, and will keep their anonymity intact if they so desire. They discourage their employees to invest in something that will have the potential to affect their opinion about the company, or their decision making. They also discourage their employees from accepting gifts, meals, or entertainment from customers or suppliers if it will affect their decision making about the company. Additionally,