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Goals are generated from an organization's mission/vision and describe the desired state that the organization wishes to achieve in the future. Strategic, tactical, and operational goals are all possible. Setting goals is a simple way to keep employees engaged in their jobs. Employee morale may suffer as a result of having no clear goal to work toward, and overall productivity may suffer as a result.
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- TST DONTH LOW CARIE CON According to the above BCG portfolio analysis matrix, explain how should (XYZ) company marketing director manage the following products of the company's product range: I Product (A)- located in a "Dog" category (2 lines): Product (B)-located in a "Star" category (2 lines): Product (C)- located in a "Question mark" category (2 lines): w. Product (D) - located in a "Cash cow" category (2 lines):4. The expert’s opinion and the test marketing methods are examples of Qualitative and Quantitative methods of sales forecasting respectively. Contrast these two methods and any other three methods each of the qualitative and quantitative sales forecasting citing relevant examples in the food and beverage industry to support your answer.Calculate (a) MAD and (b) MSE for the followingforecast versus actual sales figures:
- A decision-making tool that involves weighing the pros and cons of different options is called a _______ analysis. Question 2 options: cost-benefit analysis goals qualitative profit-benefit10 ut of ve flag vious page The marketing process identifies the 1 Select one: O a. competition; competitors O b. market; market shares O c. industry; markets d. market; segments O e. H customer; preferences O and divides it into smaller M 82°F Mostly sunny6 . Individual Problems 22-5 Futura Furniture Products manufactures upscale office furniture for the “Office of the Future.” The sales division comprises regionally based sales offices made up of sales representatives and regional managers. Sales representatives—who report to the regional managers—conduct direct sales efforts with customers in their regions. As part of the sales process, representatives gather information about likely future orders and convey that information back to the regional managers. Regional managers use that information to create sales forecasts, which are then used as the basis for manufacturing schedules. Sales representatives and regional managers are both compensated on a salary plus commission (percentage of revenue, as pricing is centrally controlled). However, a regional manager's commission is adjusted based on regional sales that exceed the forecast target. Corporate managers are concerned with one of Futura's key products, the “DeskPod.” They…
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- 1. Explain the price in 4Ps. 2. Explain the marketing price of jewelry. 3. Explain the statistic based on picture.1. What is the difference between the Sales and Marketing Process and the Sales and Marketing Modules in Enterprise Resource Planning Systems and what is management Control Process? 2. How does ENTERPRISE RESOURCE PLANNING help in the Customer Relationship and How would sales and distribution ben integrated with other modules?1. Explain the hypotheses of H1, H2 and H3.