a) When planning a UX study, a few high-level questions should be answered. These questions firstly relate to the goals of the study and the goals of the users. Knowing these goals will lead to choosing the right metrics as well as evaluation methods. Finally, a few practical details must be considered. Now, assume you have been tasked to evaluate an improved version of a website for a cell phone company. On this website, you can select and sign a new contract, choose the make and model of a new smartphone, and have it delivered to you. Using the words in bold in the introduction as headings in your answer, offer a concise summary of your plan. Make use of short sentences, paragraphs, bullets etc. to present your plan. This plan will be used by your team to run the study. For this reason, it should be clear and precise.

Database System Concepts
7th Edition
ISBN:9780078022159
Author:Abraham Silberschatz Professor, Henry F. Korth, S. Sudarshan
Publisher:Abraham Silberschatz Professor, Henry F. Korth, S. Sudarshan
Chapter1: Introduction
Section: Chapter Questions
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a) When planning a UX study, a few high-level questions should be answered. These questions
firstly relate to the goals of the study and the goals of the users. Knowing these goals will
lead to choosing the right metrics as well as evaluation methods. Finally, a few practical
details must be considered.
Now, assume you have been tasked to evaluate an improved version of a website for a cell
phone company. On this website, you can select and sign a new contract, choose the make
and model of a new smartphone, and have it delivered to you. Using the words in bold in the
introduction as headings in your answer, offer a concise summary of your plan. Make use of
short sentences, paragraphs, bullets etc. to present your plan. This plan will be used by your
team to run the study. For this reason, it should be clear and precise.
Transcribed Image Text:a) When planning a UX study, a few high-level questions should be answered. These questions firstly relate to the goals of the study and the goals of the users. Knowing these goals will lead to choosing the right metrics as well as evaluation methods. Finally, a few practical details must be considered. Now, assume you have been tasked to evaluate an improved version of a website for a cell phone company. On this website, you can select and sign a new contract, choose the make and model of a new smartphone, and have it delivered to you. Using the words in bold in the introduction as headings in your answer, offer a concise summary of your plan. Make use of short sentences, paragraphs, bullets etc. to present your plan. This plan will be used by your team to run the study. For this reason, it should be clear and precise.
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