Alice Smith, Marketing Director for an on-line men's fashion store, just completed a direct mail test for a new line of men's sports jackets. The profit on each jacket sold was $50. The marketing mailing cost was $3 each. The chart below shows the top seven cells with the best response rates. If Alice mailed only those cells that were above the Break-Even Response Rate (BERR), what would the average response rate be? Response Rates - Top 7 Cells Number Number of Response Buyers Mailed Rate 100 10 10.00% 240 15 6.25% 300 14 4.67% 228 12 5.26% 4.29% 326 209 14 10 4.78% 99 4 4.04%
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- A. Identify the Level of Measurement for each of the following variables Price of raw materials A person’s occupation Advertising costs Length of time before a device fails “Star” rating of hotels.Which of the following items influences healthcare prices? ✔ All of the answers are correct. Market share. Quality of care. Payer mix.Part c and d. Please answer part c and d , please answer very soon will give rating surely
- What are the steps in this procedure We asked first 600 and then 1000 customers to think of a brand/product/service they loved and they disliked. We then asked them to write a divorce letter to the disliked brand and a love letter to the brand they admired, and to score these two brands on a scale from 1 to 10. In this way, we had a benchmark for the perception of the loved and the disliked brands.identify dependent and independent variables in this statement "We asked first 600 and then 1000 customers to think of a brand/product/service they loved and they disliked. We then asked them to write a divorce letter to the disliked brand and a love letter to the brand they admired, and to score these two brands on a scale from 1 to 10. In this way, we had a benchmark for the perception of the loved and the disliked brands."What does it mean to have the option of using an FMS?
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