Analyze the American Computer Software Company named Adobe What is an overview of the company Adobe? What is their mission statement, vision, and strategic objectives?  What is the history behind Adobe and how did it become what they are now?

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
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Analyze the American Computer Software Company named Adobe

What is an overview of the company Adobe?

What is their mission statement, vision, and strategic objectives? 

What is the history behind Adobe and how did it become what they are now?

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