Hashem works as a Pakistanisales executive in anelectronic shop in Salalah.He notices that one of thebranded gadgets may resultin serious health hazard tothe users. He is confusedwhether to disclose it to thebuyers or not as disclosing itmay result to loss on salesand that will affect his salestarget. He plans to sell thisgadget at a lower price toPakistani buyers and higherprices to non- Pakistanibuyers. What type of ethicaldilemma does Hashem haveand which ethical principle isviolated here? O a. Employee safetyissue and Principle ofBeneficenceO b. Use of corporateresource andPrinciple of Respectfor AutonomyОсC. Customer confidenceand Principle ofJusticeo d. None of these

Sales people and marketers in any organization face a variety of ethical dilemmas through…

Answered: buyers. What type of ethical dilemma…

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Marketing

buyers. What type of ethical dilemma does Hashem have and which ethical principle is violated here?

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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Question

Hashem works as a Pakistani
sales executive in an
electronic shop in Salalah.
He notices that one of the
branded gadgets may result
in serious health hazard to
the users. He is confused
whether to disclose it to the
buyers or not as disclosing it
may result to loss on sales
and that will affect his sales
target. He plans to sell this
gadget at a lower price to
Pakistani buyers and higher
prices to non- Pakistani
buyers. What type of ethical
dilemma does Hashem have
and which ethical principle is
violated here?

O a. Employee safety
issue and Principle of
Beneficence
O b. Use of corporate
resource and
Principle of Respect
for Autonomy
Ос
C. Customer confidence
and Principle of
Justice
o d. None of these

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