Explain, in detail, with the help of any example from FMCG/Automobile/Consumer Durable industry, marketing strategies to be adopted for maturity stage of Product Life Cycle(PLC). Explain Briefly
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Explain, in detail, with the help of any example from FMCG/Automobile/Consumer Durable industry, marketing strategies to be adopted for maturity stage of Product Life Cycle(PLC). Explain Briefly.
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- T F Hewlett-Packard Corporation and Dell Computeruse product differentiation in the marketplace.(b) The product life cycle (PLC) is useful in developing marketing strategies of products. Explain how marketers of an electronic product can apply the PLC model in developing marketing strategy.Give one example of a particular product for decline stage (from Product Life Cycle) and make an explanation why such product is classified in that particular stage.
- Describe 80/20 principle?Select one (1) product from a recognized company. Find information about the product and analyze how the company has managed the Product Life Cycle (PLC) over the years. Identify the product and what stage of the life cycle it is in. What strategies in the marketing mix would management have to use to prevent the product from entering the decline stage?Q)Discuss in detail the market segmentation and segmentation basis and levels. Also discuss the product life cycle and new product development strategies with the support of examples.
- Explain what product differentiation means and how it is used? In what market structures is it useful? Why?What do you understand by a Product’s Life Cycle (PLC)? At what stage of the PLC are the Video Game Consoles in general? Provide rationale for your answer.Identify at least ONE (1) example/case study in the Caribbean (other than caribbean airlines) illustrating the challenges of new product development and the implications of customer participation in new product development.
- discuss potential target market of food panda and marketing mix of food panda? ( in brief )Identify at least 3 existing technology products and describe the MVP’s before commercial deployment.What are some questions that would be asked about product/service development metrics for a brand's peformance?