Hercules Company produces three grades of steel: high, good, and regular grade. Each of these products (grades) has high demand in the market, and Hercules is able to sell as much as it can produce of all three. The furnace operation is a bottleneck in the process and is running at 100% of capacity. Hercules wants to improve steel operation profitability. The variable conversion cost is $10 per process hour. The fixed cost is $513,000. In addition, the cost analyst was able to determine the following information about the three products: High Grade Good Grade Regular Grade Budgeted units produced 3,000 3,000 3,000 Total process hours per unit 15 13 10 Furnace hours per unit Unit selling price $299 $247 $264 Direct materials cost per unit $113 $105 $99 The furnace operation is part of the total process for each of these three products. Thus, for example, 4 of the 15 hours required to process High Grade steel are associated with the furnace. 1. Determine the unit contribution margin for each product. If required, round your answers to two decimal places. Contribution Margin Per Unit High Grade $ 166 x Good Grade %$4 142 x Regular Grade %$4 165 X

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2. Provide an analysis to determine the relative product profitability, assuming that the furnace is a bottleneck.
Contribution Margin
Per Furnace Hour
High Grade
41.5 X
Good Grade
$
47.33
X
Regular Grade
$
33
X
Feedback
V Check My Work
1. For each grade, subtract the variable conversion cost and direct materials cost per unit from the selling price.
2. For each grade, divide the unit contribution margin by the furnace (bottleneck) hours per unit.
Transcribed Image Text:2. Provide an analysis to determine the relative product profitability, assuming that the furnace is a bottleneck. Contribution Margin Per Furnace Hour High Grade 41.5 X Good Grade $ 47.33 X Regular Grade $ 33 X Feedback V Check My Work 1. For each grade, subtract the variable conversion cost and direct materials cost per unit from the selling price. 2. For each grade, divide the unit contribution margin by the furnace (bottleneck) hours per unit.
Product Pricing and Profit Analysis with Bottleneck Operations
Hercules Company produces three grades of steel: high, good, and regular grade. Each of these products (grades) has high demand in the market, and Hercules is able to sell as much as it can produce of all three.
The furnace operation is a bottleneck in the process and is running at 100% of capacity. Hercules wants to improve steel operation profitability. The variable conversion cost is $10 per process hour. The fixed cost is
$513,000. In addition, the cost analyst was able to determine the following information about the three products:
High Grade
Good Grade
Regular Grade
Budgeted units produced
3,000
3,000
3,000
Total process hours per unit
15
13
10
Furnace hours per unit
4.
3
Unit selling price
$299
$247
$264
Direct materials cost per unit
$113
$105
$99
The furnace operation is part of the total process for each of these three products. Thus, for example, 4 of the 15 hours required to process High Grade steel are associated with the furnace.
1. Determine the unit contribution margin for each product. If required, round your answers to two decimal places.
Contribution Margin
Per Unit
High Grade
166 x
Good Grade
$4
142 X
Regular Grade
$
165 X
Transcribed Image Text:Product Pricing and Profit Analysis with Bottleneck Operations Hercules Company produces three grades of steel: high, good, and regular grade. Each of these products (grades) has high demand in the market, and Hercules is able to sell as much as it can produce of all three. The furnace operation is a bottleneck in the process and is running at 100% of capacity. Hercules wants to improve steel operation profitability. The variable conversion cost is $10 per process hour. The fixed cost is $513,000. In addition, the cost analyst was able to determine the following information about the three products: High Grade Good Grade Regular Grade Budgeted units produced 3,000 3,000 3,000 Total process hours per unit 15 13 10 Furnace hours per unit 4. 3 Unit selling price $299 $247 $264 Direct materials cost per unit $113 $105 $99 The furnace operation is part of the total process for each of these three products. Thus, for example, 4 of the 15 hours required to process High Grade steel are associated with the furnace. 1. Determine the unit contribution margin for each product. If required, round your answers to two decimal places. Contribution Margin Per Unit High Grade 166 x Good Grade $4 142 X Regular Grade $ 165 X
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