If a company with market pewer is not making enongh profit (in equilibrinm), a. the price will drop, thus increasing total revenue because demand is elastic. b. price will increase thins increasing total income because demand is inelastic. c. it will exit the industry in the long run if the economic benefit is negative. d. it will expand sales until they reach the unit elastic point on demand. Market power a. it is the ability to increase the price without losing all sales. b. it exists whenever the firm faces a downward sloping demand curve. c. the greater the less elastic is the demand. d. the smaller, the more positive is the cross elasticity of demand. e All of the

Managerial Economics: A Problem Solving Approach
5th Edition
ISBN:9781337106665
Author:Luke M. Froeb, Brian T. McCann, Michael R. Ward, Mike Shor
Publisher:Luke M. Froeb, Brian T. McCann, Michael R. Ward, Mike Shor
Chapter9: Market Structure And Long-run Equilibrium
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If a company with market pewer is not making enongh profit (in equilibrinm), a. the price will drop, thus increasing total revenue because demand is elastic. b. price will increase thins increasing total income because demand is inelastic. c. it will exit the industry in the long run if the economic benefit is negative. d. it will expand sales until they reach the unit elastic point on demand. Market power a. it is the ability to increase the price without losing all sales. b. it exists whenever the firm faces a downward sloping demand curve. c. the greater the less elastic is the demand. d. the smaller, the more positive is the cross elasticity of demand. e All of the

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