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- [Band-Aid] Megan and Emily oversee the Band-Aid sales of a large chain retailer where 200 million consumers shop nationally. They are trying to gauge how their sales in Florida compare to the industry on a national level. Band-Aid has national sales of $100 million and the adhesive bandage category overall has national sales of $150 million. In the retailer's Florida stores their Band-Aid sales are $7M, bandage category sales are $13M, and 15 million consumers shop at this chain. Based on the Florida BDI and CDI, Meghan and Emily should: O Stop investing in the sale of all bandages in Florida, as there is a poor outlook O Research the reasons why Band-Aids are performing so poorly in Florida O Continue to invest in marketing Band-Aids in Florida; there is great potential O Invest in Band-Aids but monitor the category closely because in Florida CDI is below the national average O Stop selling Band-Aids in Florida, but keep selling other bandage brandsusing cause and effect analysis. Write an essay between 500-700 words Discuss three effects of either the absence of rules or poorly established rules within schools. You are required to use three or four scholarly sources of evidence to support the claims made in your essay, an introductory paragraph, 3 body paragraphs and a concluding paragraph. additionally state why the cause and effect analysis expository method was chosen to guide development of your responses to the question and provide a three sentence justification of the method.Juana looked at the September issue of her favorite fashion magazine and did not find anything particularly interesting despite the fact that the magazine had several advertisements that were targeted at Juana's demographic. The only thing that interested her was an article about an upcoming fashion show. Which consumer behavior is being illustrated in this instance? Select one: a. groupthink b. subliminal advertising C. social loafing d. selective attention e. consumer ethnocentrism Previous page Next pa dows Return to: General
- State which of the folowing statements is correct Select one: A car maker can design a logo for his trade mark bearing the design of a tiger (b] A farmer who grows a modified apple can obtain a trade mark under the name "Modified Apple" (a] A farmer who produces eggs can obtain a trade mark under the name "Big Brown Eggs" (C] A manufacturer of garments made of Kashmir wool can chose to describe his garments as "Made of pure cotton" to attract buyers from hot climates (d)Students need to submit an eight-item reference list for credible sources about the topic advertising targeted at children should be banned using Harvard-style after-text referencing.[Brianne] Brianne just got hired as the new director of marketing for Revolve Clothing. Revolve created a commercial that featured a bunch of women and their young children to show that their clothing is made for all women while also featuring cute babies. Before they decide to air the commercial, they wanted to ensure that the commercial would be successful, so they did some ad pretesting. One thing that Revolve did was conduct an fMRI test to see how people react to the cute babies in the advertisement. What type of marketing research is this an example of? O Segmentation O New Product testing O Points of parity O Neuromarketing O Demand forecasting
- 16. Excessive media use and loneliness often go hand in hand. True FalseWrite a paragraph on any one of the following topics and clearly underline the ‘topic sentence’ within the paragraph. Show the brainstorming stage using the ‘listing method’. Topics: “Media influences our eating habits both positively and negatively.” With reference to the given statement, elaborate on how your eating habits are affected by media. Imagine that you have no mobile phone and internet for one week. Explain what you would do to keep yourself occupied during that week. c. Think about a time when a decision was made by someone else close to you regarding your life and you disagreed with it. Share your thoughts. Assessment Rubric Brainstorming Argument/Ideas/Relevance Language (Cohesion, Coherence & Accuracy) Structure of the ParagraphReferred to as the “Google Mistrial,” a federal judge in Florida declared a mistrial after a juror told that judge that he had been doing research on the Internet on the drug trial in which he was serving. When the judge declared the mistrial, eight other jurors confessed that they had been doing the same thing. Judges have long warned jurors about using outside sources, including the Internet, but BlackBerries and iPhones have proven to be mighty tempting for jurors. Some jurors are using Facebook to announce when verdicts are coming. One juror even looked up evidence that had been excluded by the judge in the case. When asked why he violated the judge’s order, the juror said simply, “Well, I was curious.” Another juror contacted the defendant through Facebook, and another mistrial resulted. A judge in Arkansas is reviewing a request for a reversal of a $12.6 million jury verdict against a company from one of the company’s lawyers based on the court’s discovery that one of the jurors…
- Definition #1 "Supervision and control of the information and ideas that are circulated among the people within a society. In modern times, censorship refers to the examination of books, periodicals, plays, films, television and radio programs, news reports, and other communication media for the purpose of altering or suppressing parts thought to be objectionable or offensive." -- Funk & Wagnalls New World Encyclopedia o What's missing from this definition? o Censorship by whom? o Is censorship by private groups and individuals included in this definition?DuckDuckGo is a search engine that promises users that it will not collect any personal information from them in order to display ads based on tracking their previous searches and locations on the Internet. DuckDuckGo says that it is different than Google because Google puts millions of tracking devices on websites, allowing the company to see and remember every search a person has made and every website they've visited from those searches. According to the DuckDuckGo website, Google uses the massive amounts of information they collect on individual users to deliver targeted advertising, and to monitor which advertising gets viewed and clicked on. Since its inception, use of DuckDuckGo has risen steadily as users become more and more concerned with privacy. Because DuckDuckGo does not track user information, everyone who enters the same search term gets the same search results. DuckDuckGo makes money in the same way Google does, by selling advertising, but their advertising is based…A study purportedly conducted by James Vicary teaches us what about the power of subliminal perception and its effect on advertising? a. Subliminal advertising can profoundly affect a consumer’s decision- making process. b. Subliminal advertising affects a consumer’s decision-making process but only when it involves comfort foods such as popcorn and soda. c. Subliminal advertising is effective on those who believe in the power of the unconscious. d. Subliminal advertising was never supported, since Vicary ultimately admitted that he never truly conducted such a study.