Multiple choice 1. Consumers are empowered by?  A) Integrated SC, B) Planning Collaboration, c) Access to supply source, d) All of the above 2. Which of the following defines information power? a) power holder has the legitimate right, b) power holder is well informed, c) power holder is in possession of new and/ or updated information, d)None of the above 3. Procurement's historical focus in many organizations was to? a) incure minimal supply disruptions, b) achieve the lowest possible cost, c) use limited number of suppliers, d) minimize loss and damage 4. Is the measure of how successful the supply of a product is experienced by users. a)demand identification, b) effectiveness, c) efficiency, d)value of money 5) what materials refer to stock that exceeds the reasonable requirements of an organization. a) waste, b) scrap, c) excess, d) obsolete

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
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Multiple choice

1. Consumers are empowered by? 

A) Integrated SC, B) Planning Collaboration, c) Access to supply source, d) All of the above

2. Which of the following defines information power?

a) power holder has the legitimate right, b) power holder is well informed, c) power holder is in possession of new and/ or updated information, d)None of the above

3. Procurement's historical focus in many organizations was to?

a) incure minimal supply disruptions, b) achieve the lowest possible cost, c) use limited number of suppliers, d) minimize loss and damage

4. Is the measure of how successful the supply of a product is experienced by users.

a)demand identification, b) effectiveness, c) efficiency, d)value of money

5) what materials refer to stock that exceeds the reasonable requirements of an organization.

a) waste, b) scrap, c) excess, d) obsolete

 

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