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- Which of the following companies was one of theearly adopters of consumer ratings?a. Facebookb. Help.comc. MySpaced. Amazone. SocialLiving1.What could be the possible risk/s in database marketing? 2. Based from your experience, what are the factor/s affecting your consumption behavior? Explain 3. B2B (business-to-business) marketing is marketing of products to businesses or other organizations for use in production of goods, for use in general business operations (such as office supplies), or for resale to other consumers, such as a wholesaler selling to a retailer. Do you think the ‘spray and pray’ approach is effective in attracting and retaining customers?The idea of spray and pray marketing is to send advertisements, or other forms of marketing communications, out to as many people as possible (spray), and hope that it motivates some of them to buy their product or show interest in their service (pray).Please do not give solution in image format thanku Why would a sport marketer need to segment his or her market? Trail (2018) suggested that the four key criteria for market segmentation are: identifiability, substantiality, accessibility, and responsiveness. Why are these four criteria important? On Slide 4, which of these bases for segmentation are best at predicting consumer behavior? Which will explain why people consume sport the best, though?
- Answer comprehsively. Do not copy from other I will report and track it downvote this also if not good quality answer! Can you still think of well-known and successful companies/businesses, either in the local or global scene, that haven’t explored yet the route of direct and digital marketing? Give at least 1 example of such companies and discuss their current traditional marketing efforts. Do you think they can still survive today and even tomorrow’s marketplace by sticking to traditional marketing strategies alone? If they should already start incorporating digital marketing strategies in their current efforts, suggest at least 1 specific digital marketing tool that they can start using, and then discuss how this tool can help them sustain strong & profitable customer relationships at present. ANSWER LONG AND SATISFYING!The news media reports a shocking fact from the Centers for DiseaseControl and Prevention (CDC): Bread is the number-one source ofsodium in the average American diet. In fact, most people get twiceas much sodium from bread and rolls as they do from a bag of saltysnacks such as chips or pretzels.29 Imagine that you are a marketer fora baking company whose main product lines are bread and rolls. Foryears, your company has focused on “heart-healthy” as a key claim.1. You have been assigned to create a new strategy and tacticsfor your firm’s Facebook page. Would you continue toemphasize the heart-healthy message? Would you refer tothe CDC study or ignore it?r, we learned that marketers are increasıng their use of social media in their marketing communication strategies. Why is this happening? What are some ways a univer- sity can use social media in their marketing communi- cation programs? How does your university use social media? What additions to the current social media ac- tivities would you recommend for your university?
- Answer comprehsively. Do not copy from other I will report and track it downvote this also if not good quality answer! Can you still think of well-known and successful companies/businesses, either in the Philippines, that haven’t explored yet the route of direct and digital marketing? Give at least 1 example of such companies and discuss their current traditional marketing efforts. Do you think they can still survive today and even tomorrow’s marketplace by sticking to traditional marketing strategies alone? If they should already start incorporating digital marketing strategies in their current efforts, suggest at least 1 specific digital marketing tool that they can start using, and then discuss how this tool can help them sustain strong & profitable customer relationships at present. ANSWER LONG AND SATISFYING!Digital marketer compare results of online engagement campaigns for brands X and Y. She finds that ads of brands X lead to more shares and responses from consumers than ads for brand Y. Marketer may conclude that brand X has _____ brand _____ than brand Y A. higher; equty B. lower; equity C. higher; power D. lower; power(1) If marketers are advised against blatantlypromoting their products in social media, why shouldthey bother using these media at all? (2) How shouldcompanies respond to unfair criticism leveled at themthrough social media?
- B-to-B marketers at GE used the creative concept ofDatalandia to promote the potential benefits of theIndustrial Internet. What approach to marketing theIndustrial Internet would you take to a variety of B-to-Bstakeholders such as customers, the business media andgovernment accounts?Marketing research serves four functions within an organisation. Assume that you are a junior researcher at Cameron Research tasked with writing an article directed at the SMEs market. Identify and explain the 4 main functions of marketing research as it pretains to SMEs and cybersecuirity. Refer to information in the case to contextualise your answer. The objective if the article is to convince SMEs to make use of Cameron Research servicesEthical Considerations. Is it ethical to observe shoppers for the purposes of marketing research withouttheir knowledge and permission? Why or why not?