Optimistic Most Likely Time Time Pessimistic Activity (weeks) (weeks) Time (weeks) A 8 10 12 B 4 10 16 C 4 5 6. D 6. 8 10 E 4 7 12 F 6. 7 9 G 4 8 12 H. 3 3 TABLE 16-15 Optimistic Time Pessimistic Time Estimates Estimates Estimates (weeks) Most Likely Time Immediate Activity Description of Activity Predecessor(s) (weeks) (weeks) Design general curriculum requirements Develop program brochure Identify prospective students Develop advertising campaign Design specific curriculum content Send brochure and student application Evaluate applications Accept students, notify students A none 4 8 16 B A 2 3 none 3 6 9 В, с 4 7 10 A 8. 16 20 F D 2 3 4 F 2 H. G 1 2 3 I Schedule rooms for classes H 1 1 7 Designate professors to teach courses H 3 K Select texts for courses 3 5 7 L Order and receive texts K 6 8 17 FIGURE 16-21 Network diagram Normal Crash E Immediate Time Normal Time Crash

Marketing
20th Edition
ISBN:9780357033791
Author:Pride, William M
Publisher:Pride, William M
Chapter6: Target Markets: Segmentation And Evaluation
Section: Chapter Questions
Problem 17DRQ: Under what conditions might a firm use multiple forecasting methods?
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Question

Using the information given,
(a) Calculate the expected time for each of the project
activities.

(b) Calculate the variance for each of the project activities.
(c) Evaluate the connected paths through the diagram to
determine the expected project completion time.

Optimistic
Most Likely
Time
Time
Pessimistic
Activity
(weeks)
(weeks)
Time (weeks)
A
8
10
12
B
4
10
16
C
4
5
6.
D
6.
8
10
E
4
7
12
F
6.
7
9
G
4
8
12
H.
3
3
Transcribed Image Text:Optimistic Most Likely Time Time Pessimistic Activity (weeks) (weeks) Time (weeks) A 8 10 12 B 4 10 16 C 4 5 6. D 6. 8 10 E 4 7 12 F 6. 7 9 G 4 8 12 H. 3 3
TABLE 16-15
Optimistic
Time
Pessimistic
Time
Estimates Estimates Estimates
(weeks)
Most
Likely Time
Immediate
Activity Description of Activity
Predecessor(s) (weeks)
(weeks)
Design general curriculum requirements
Develop program brochure
Identify prospective students
Develop advertising campaign
Design specific curriculum content
Send brochure and student application
Evaluate applications
Accept students, notify students
A
none
4
8
16
B
A
2
3
none
3
6
9
В, с
4
7
10
A
8.
16
20
F
D
2
3
4
F
2
H.
G
1
2
3
I
Schedule rooms for classes
H
1
1
7
Designate professors to teach courses
H
3
K
Select texts for courses
3
5
7
L
Order and receive texts
K
6
8
17
FIGURE 16-21
Network diagram
Normal
Crash
E
Immediate
Time
Normal
Time
Crash
Transcribed Image Text:TABLE 16-15 Optimistic Time Pessimistic Time Estimates Estimates Estimates (weeks) Most Likely Time Immediate Activity Description of Activity Predecessor(s) (weeks) (weeks) Design general curriculum requirements Develop program brochure Identify prospective students Develop advertising campaign Design specific curriculum content Send brochure and student application Evaluate applications Accept students, notify students A none 4 8 16 B A 2 3 none 3 6 9 В, с 4 7 10 A 8. 16 20 F D 2 3 4 F 2 H. G 1 2 3 I Schedule rooms for classes H 1 1 7 Designate professors to teach courses H 3 K Select texts for courses 3 5 7 L Order and receive texts K 6 8 17 FIGURE 16-21 Network diagram Normal Crash E Immediate Time Normal Time Crash
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