please as Retailers provide essential services for the manufacturers of the product they sell. Firstly, they overcome gaps between manufacturers and customers, and secondly, they perform a range of functions in the marketing channel. • Identify and explain one main gap between your manufacturers and customers you believe your retailer will fill. Justify your choice. • Identify the top two functions your retailer will perform for your manufacturer in the marketing channel.
please as Retailers provide essential services for the manufacturers of the product they sell. Firstly, they overcome gaps between manufacturers and customers, and secondly, they perform a range of functions in the marketing channel. • Identify and explain one main gap between your manufacturers and customers you believe your retailer will fill. Justify your choice. • Identify the top two functions your retailer will perform for your manufacturer in the marketing channel.
Chapter15: Retailing, Direct Marketing, And Wholesaling
Section: Chapter Questions
Problem 5DYMP
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please as
Retailers provide essential services for the manufacturers of the product they sell. Firstly, they overcome gaps between manufacturers and customers, and secondly, they perform a range of functions in the
• Identify and explain one main gap between your manufacturers and customers you believe your retailer will fill. Justify your choice.
• Identify the top two functions your retailer will perform for your manufacturer in the marketing channel.
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