QUESTION 1Ali wants to open a roadside coffee stall that serves fresh brewed coffee. He was advised by hisbusiness friend to assess the external environment that will affect his business viability.a) Suggest the appropriate tool that Ali should use to assess the external factors.b) Explain the importance of the above tool to Ali's business.c) Based on the answer above, evaluate with example, TWO (2) external environment pertainingAli's business idea.

a) Ali should use PESTLE analysis to assess the external factors. PESTLE analysis will help Ali to…

Answered: QUESTION 1 Ali wants to open a roadside…

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

See similar textbooks

Similar questions

Recommended and explain 6 New strategies (formulated that are not already existing in their business strategies) that NETFLIX Should Implement in their business that can propel the company's business forward.
To complete your task, you are required to choose a Start-Up business of your choice which you are going to make functional in near future. (For example, sole trading, partnership, private limited company etc.) Once you identify the type of Start-Up, business which you are going to make operational in near future. • Determine what type of internal and external information is required by your chosen business for planning, decision-making and control purposes. • Use PESTLE and Porter Five Forces framework to analyse the key factors (at least 3) that influence your organisation and how those will support business decisions.
2 To produce a Strategic Direction to facilitating growth (figure 1b). Please indicate the strategic direction into Information Technology Strategy, Structure and Funding
Q1. Suppose you start a new business (choose-details), then how would you design and prepared a best business plan in this uncertain economic, environmental and technological changes environment? Q2. How are your new business management decisions effects from covid-19, external social and political environment? Critically evaluate that how you would take logical and brainstorming decisions? Q3. Choose any pair of international business organization of your own choice and critically evaluates their products/services under BCG matrix and SWOT analysis based on your learning.
1. In a 300 word post Describe and Evaluate Coca Cola's solvency and profitability.
INSTRUCTION: Think of one societal problem, then give an example of a business idea and target market. Here, I provide one example for reference purposes. Societal Problem: Water Shortage Business Idea: A rainwater harvesting system comprises a collection area, a conveyance system, and storage facilities. The purpose of this installation will help consumers to filter and store rainwater even after the rainy season has gone. It will augment the water supplied by the Baguio Water District, especially during the dry season. Target Market: Household and business owners.
IDENTIFICATION: PLEASE PROVIDE AN ANSER ON THE FOLLOWING QUESTIONS. 1. This is a strategy primarily for achieving low-cost leadership among industry competitors 2. This is also known as channels that link the organization to its customer. 3. It determines the means to implement the strategies. 4. This includes both political and legal factors. 5. It is the function responsible for acquiring and evaluating market and consumer -based information for decision making. 6. A respondent can answer these questions in his/her own words. 7. It is the body of the survey questionnaire. 8. It is the stage in the process where the questionnaires are administered to the selected respondents. 9. She/he is the person who tries to convince others of the need for the product/services and influences the purchase decision. 10. It is a status hierarchy in which individuals and group.
5 Suppose you are writing a business plan for an event plannning business what are the: Complimentary Products / Services • Advances in Technology • Economic Conditions: improving / declining • Customer Demographics • Environmental challenges • Global forces of change • Governmental and regulatory changes now and pending • Social / Cultural issues existing and trending
1) Explain why competitive advantages in technology are temporary and describe the four methods of identifying cempetitive advantages as well as provide a use case for each method. 2) Define critical success factors (CSFs) and key performance indicator (KPIs) and explain how the administration at a college might use a CSF, such as improving graduation rates, to create a list of KPIs necessary to achieve this goal. 3)Explain why competitive advantages in technology are temporary and describe the four methods of identifying competitive advantages as well as provide a use case for each method.
a. Explain the background of Coca-Cola Company. b. Explain environmental analysis of Coca-Cola Company. This analysis should include an assessment of the external and internal factors that affect the Coca-Cola's success. Some of the factors to consider include the political, economic, social, technological, legal, and environmental factors that affect the Coca-Cola. c. Explain the SWOT of Coca-Cola Company.
1) Provide background information on Bermudez Biscuit company ltd. 2) Provide Detailed information on the product 3) Provide detailed SWOT Analysis of the company (information on the product
Propose some innovative business ideas using the bricolage concept that will address the environmental problem in the first phases of business with a lack of resources and Analyze the competitive environment for the potential business idea using Porter 5 forces matrix.

SEE MORE QUESTIONS

Recommended textbooks for you

Principles Of Marketing

Marketing

ISBN:

9780134492513

Author:

Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:

Pearson Higher Education,

Marketing

ISBN:

9781259924040

Author:

Roger A. Kerin, Steven W. Hartley

Publisher:

McGraw-Hill Education

Foundations of Business (MindTap Course List)

Marketing

ISBN:

9781337386920

Author:

William M. Pride, Robert J. Hughes, Jack R. Kapoor

Publisher:

Cengage Learning

Principles Of Marketing

Marketing

ISBN:

9780134492513

Author:

Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:

Pearson Higher Education,

Marketing

ISBN:

9781259924040

Author:

Roger A. Kerin, Steven W. Hartley

Publisher:

McGraw-Hill Education

Foundations of Business (MindTap Course List)

Marketing

ISBN:

9781337386920

Author:

William M. Pride, Robert J. Hughes, Jack R. Kapoor

Publisher:

Cengage Learning

Marketing: An Introduction (13th Edition)

Marketing

ISBN:

9780134149530

Author:

Gary Armstrong, Philip Kotler

Publisher:

PEARSON

MKTG 12:STUDENT ED.-TEXT

Marketing

ISBN:

9781337407595

Author:

Lamb

Publisher:

Cengage

Contemporary Marketing

Marketing

ISBN:

9780357033777

Author:

Louis E. Boone, David L. Kurtz

Publisher:

Cengage Learning

SEE MORE TEXTBOOKS