Under what conditions would it make sense to cancel or reverse the implementation of a strategic initiative? Consider all that would need to take place when canceling a strategy. Who would be involved? Substantial funds have been invested, now what? People have possibly been hired for new positions? Marketing campaigns may have already been launched. How do we redirect and move forward and not backward in this change of strategic direction?

Principles of Management
OER 2019th Edition
ISBN:9780998625768
Author:OpenStax
Publisher:OpenStax
Chapter8: Strategic Analysis: Understanding A Firm’s Competitive Environment
Section: Chapter Questions
Problem 10CRQ: How does strategic analysis help a firm develop its own strategic position? Why should that position...
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Under what conditions would it make sense to cancel or reverse the implementation of a strategic initiative? Consider all that would need to take place when canceling a strategy. Who would be involved? Substantial funds have been invested, now what? People have possibly been hired for new positions? Marketing campaigns may have already been launched. How do we redirect and move forward and not backward in this change of strategic direction?
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