What impact would the new product probably haveon total sales, profits, market share, and return oninvestment?

Q: What was PepsiCo mission statement?

A: "To serve customers all over the world with delightful, affordable, convenient, and complimentary…

Q: Discuss relationship marketing in services

A: Services in marketing is regarded as type of item which is intangible that makes it to have no…

Q: What are other marketing strategies could PepsiCo company use

A: Marketing helps the company to build customers and the brand in the market. Marketing strategies are…

Q: How can the company further improve the nutritional quality of some of its sugared cereals such as…

A: The concept which is being talked about in the question is Social Responsibility. Social…

Q: What are social-networking sites?

A: Digital marketing is operated through online based technologies for ensuring product information…

Q: What are some of the capabilities e-marketersmight add to their websites in the future?

A: The most basic method through which online sellers sell goods is through a website. The practice of…

Q: Identify two potential problems withoutsourcing

A: In outsourcing, firms carry out the business practice of giving job to third party to perform…

Q: Explain how Zappos’ move into downtown Las Vegas fulfillsthe four levels of the social…

A: Zappos isn't only a business; it's also a charity. They distribute millions of pairs of shoes to…

Q: Explain the 5 traditional models of consumer behavior ;Marshallian ( economic ) model, Pavlovian (…

A: Consumer behavior is the study of customers and the processes they use to select, use (consume), and…

Q: Suppose you and a friend want to start a company thatmarkets frozen vegetarian dinners. What are…

A: Companies in order to be competitive in the market carry out many market research and do…

Q: Conduct research on power brands in the retail clothing sector. Select one retail clothing brand and…

A: A value chain is the worth you vow to convey to your clients post buy. It's at last what makes your…

Q: Explain the criteria for stating good marketing objectives

A: Marketing objectives- Marketing objectives are the result a brand wants to create from its…

Q: Discuss the challenges and strategies formarketing to government, institutional, andinternational…

A: Every company have lots of operations going on in it to create end value for the shareholders and…

Q: Which of the following is a retail selling expense for an aromatherapy shop like Sage?

A: Option 5

Q: Discuss new developments in channel management and the effects on existing channelactivities and…

A: Channel management is the design and administration of the organisation and organisational structure…

Q: Why do marketers monitor the technologicalenvironment?

A: Marketing environment gives a brief introduction of forces that affects positively or negatively the…

Q: Define B2B marketing

A: The marketing of products or services to other businesses and organizations is known as…

Q: Which two marketing functions representexchange functions?

A: Marketing is dependent on promoting goods which are in demand by customers. Marketing has evolved…

Q: List and explain a variety of pricing objectives

A: Pricing strategy implies taking decisions about giving the right price values to the produced goods.…

Q: According to Milton Friedman, the social responsibility of business is to create shared value for…

A: The 50th anniversary of Milton Friedman's seminal essay states "The Social Responsibility of…

Q: Explain how retail marketing strategies are developed and executed

A: A retailer's responsibility is to find the most cost-effective way to obtain goods from suppliers…

Q: Differentiate between high-involvementdecisions and low-involvement decisions

A: A number of factors influence consumer behavior when making a purchase. Consumers may be able to…

Q: What do you know about the BPO industry

A: BPO is a business process outsourcing it refers to the arrangement where a third party is entitled…

Q: Why is it so important for a firm to identify its corecompetencies?

A: Every person have their positive and negative sides which can be useful for various situations. A…

Q: Marketing uses of social networking. Choose two onlineretailers and two manufacturers. Go to each…

A: Marketing Uses of various social media:Social networking is a set of services based on social…

Q: Assume you work for a U.S. company that markets its productsthroughout the world. Its current online…

A: Marketing is a process to create an exchange with the customers in the company. The most important…

Q: Describe business marketing

A: A business market is a strategy used by a company to sell products or services to a specific group…

Q: Discuss customer service components and elements, demonstrate how customer service components and…

A: The main customers of pharmaceutical companies are the doctors, distributors, etc. An average…

Q: What are the Colgate's toothpaste's elements of the product modification, and how it improves on…

A: Product modification is defined as the changes made to a particular product in terms of its…

Q: Differentiate among routinized responsebehavior, limited problem solving, andextended problem…

A: Customer is a person who takes part in the exchange with the company. He will create value for the…

Q: What message does "Pantene 'Sorry, not Sorry' Commercial and 2015 Commercial - #RealStrength Ad |…

A: Customers buy products and services for multiple reasons. Some of them buy for solving a specific…

Q: Is it wrong to use office equipment to do Internetshopping?

A: Ethics talks about the moral conduct that individuals and businesses should practice. It tells us…

Q: Why is utility such an important feature of marketing?

A: Marketing works on various functions to be performed in the market such as primary function and…

Q: The safe disposal of nuclear waste has been the topic ofcontinuing public debate and an ongoing…

A: Marketers have a superpower to influence people to act in a certain way. There are various methods…

Q: n the Video Game simulation, which decision affects the packaging and appearance of a video game?…

A: A simulation video game is a broad subcategory of video games that are intended to closely resemble…

Q: What are the most effective ways to rebrand a nonprofit organization... and is there a difference…

A: An organization which is started to address and minimize a social cause and not for the sake of…

Q: other

A: The answer to this question is offer a discount or replacement immediately before customers explain…

Q: What is the rule of three? Suppose you worked for a small firmin a large industry, such as a small…

A: This rule of three is indeed a writing guideline that states that a group of three events or…

Q: Describe the input process, cost structure, pricing strategy, and promotional strategy of a company…

A: Oligopoly market it is a kind of market which has very less number of sellers selling the products…

Q: Outline the six steps in the consumer decisionprocess.

A: When consumers consider a more expensive purchase or one that demands a monthly commitment, they…

Q: What does it mean by "Trade in Service" when pertaining to the North American Free Trade Area?

A: The sale as well as delivery of such an innovative brand known as a service between a supplier and a…

Q: Write a one page essay about a product that you consume today. Use the following guide questions…

A: Domestic markets have got intense competition now from the international markets due to…

Q: Meng wanted to know what the net sales and the net profit after tax were during the year 2019 for…

A: Income statement

Q: What new facilities, if any, would be needed?

A: Information:- Rationing is frequently utilised to promote profits, but it may also be used to boost…

Q: Describe the three organizational buying situations

A: Every organisation will require lots of material and services to create the end value for the…

Q: Outside of these customer goals,does marketing have another purpose? Please outline your thoughts

A: Marketing is the process of delivering value to the customers. Value is the means by which the…

Q: Outstanding Customer service is the hallmark of cruising. A fifteen-day vacation on a cruise ship is…

A: The concept of moment of truth comes into the picture generally in case of service marketing. The…

Q: an internet-based firm and: (i) Undertake a profile of their customer base using demand analysis;…

A: Marketing mix is a structure or framework used by the marketers to make the right choices in…

Q: What is the difference between a firm’s mission and its objectives? Why is it important that both…

A: Founders will create startups and companies with a vision and mission in mind. Slowly the processes…

Q: Choose one of the following and describe how you thinksocial media marketing could help strengthen…

A: Social media marketing relates to the promotion of products and services using social media…

Product and Service Innovation

Product innovation is the introduction of either a new product or an existing product with significant improvements related to its characteristics. Improvements could be in various specifications and areas such as technical, technological, physical use, software updates, overall size and texture, and so on. For instance, consider the Apple Watch; they release different series every year with significant updates and improvements such as using cellular technology, monitoring your heart rate, acting as your fitness partner, measuring blood oxygen level, and so on. We see the addition of features in every series, and these improvements make them a different product altogether.