What is support in site selection of franchise food and drink. 2. What is training for staff and management of franchise food and drink. 3. What is support in advertising of franchise food and drink.
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- 1. Choose a specific e-commerce website catering to tourism and hospitality.Strongly Disagree Disagree Agree Strongly Agree Question 1. Promotional activities inform and persuade current and potential customers about products and services. 2. Manufacturers offer samples and trial sizes of products to create awareness about a new product. 3. Businesses offer coupons and limited free-use offers to stimulate demand. 4. Contests and games are used to identify new customers and reward loyal customers. 5. Stores such as Best Buy and Lowe's challenge competitors through price-matching programs. 6. Retailers do not use promotional activities to generate sales during slow periods. 7. When most people make a purchase, they don't rely on conversations with their family and friends to get their opinions.5) Plastical Company is a manufacturer of plastic box that are used by Sally's Beauty to contain its' cosmetic product. In this instance, Plastical Company acts as a A) retailer B) marketing intermediary C) customer D) media E) supplier
- 1. From the broad classification of event, choose one ( 1 ) specific promotional, corporate or educational event. Select one classification only. 2. Who are the stakeholders involved in the organization and implementation of the event? Name at least five then describe their way of involvement in the event. 3. Write your answer on the table provided. Promotional, Stakeholder Stakeholder Stakeholder Stakeholder Stakeholder Corporate or Promotional #1 #2 #3 #4 #5 educational event Specific type of Product Involvement in Involvement in the Event: Event Launching Involvement Involvement Involvement of Tanduay the Event: in the Event: in the Event: in the Event: Rhum Lighta. Explain the concepts of value chain and supply chain? b. What are types and methods of advertisement?1. Advertising of burger king. 2. Marketing of burger king.
- Choose two companies, one a consumer products company and the other an on-line retailer. Conduct some research on these two companies in terms of their promotional practices; Describe some of the types of promotions that these companies have engaged in during the last year -- for example, ran television ads, sponsored an event, held a sweepstakes, etc. To the best of your abilities, determine the objective of each promotion in relation to the AIDA model. Also note if the companies' promotions are integrated or not.2. What are the merits or benefits of sales promotion?B. What are some innovative sales promotion techniques being used in today's marketplace?
- 14- The following are methods that can be used for push retail promotion strategy, except ________ a. Efficient supply chain b. Trade Show promotion c. Point of sale display d. Sales promotion and discountsPLEASE DO IT ASAP, DON'T COPY FROM CHEGGQ 1. What steps are required in developing an advertising program Q 2. What are the guidelines for effective brand-building events and experiences? Q 3. What decisions do companies face in designing and managing a sales force?