The Coca-Cola Company

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    1.1. Company Background The history of Coca-Cola began in a garden of Atlanta Georgia, US, more than 100 years ago when John Perberton, pharmacist profession, invented the world 's most popular drink 8 Month May 1886, to discover a taste syrup fragrant and delicious with effect tonic stimulating, restorative, that immediately he began to be sold in the soda fountain and the Jacobs Pharmacy. The counter of the soda fountain, Frank Robinson, friend Perberton, was one of the architects of the "miracle"

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    The Coca-Cola Company, which is headquartered in Atlanta, Georgia, is an American multinational beverage corporation, and manufacturer, retailer, and marketer of nonalcoholic beverage concentrates and syrups. The company is best known for its flagship product Coca-Cola, invented in 1886 by pharmacist John Stitch Pemberton in Columbus, Georgia. The Coca-Cola formula and brand were bought in 1889 by Asa Griggs Candler (December 30, 1851 – March 12, 1929), who incorporated The Coca-Cola Company in 1892

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    Company Profile of Coca Cola The Coca-Cola Company is one of the largest beverage companies around the world with 128 years history and more than 500 brands including Coca-Cola, Diet Coke, Fanta, Sprite and so on. Among these brands, the product “Coca-Cola” recognizes the Company better known around the world. Now Coca Cola are sold in more than 200 countries. The main headquarter of Coca-Cola locate in Atlanta, Georgia, United States. The current CEO of Coca-Cola is Muhtar Kent. According to the

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    and the Coca-Cola Company Introduction Today, Coca-Cola is one of most well-known brands in the world. This company has continued to gain momentum and growth, capitalizing on the rapidly expanding beverage industry and ranking as the largest beverage company in the world. With its push for global market share, Coca-Cola now operates in over 200 countries with over 84,000 suppliers. Currently, over 70% of Coca Cola’s business income is generated from non-US sources (Coca-Cola Company, 2012)

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    Recently, the Coca-Cola Company laid out its growth plan in its 2020 vision, and it plans to double its system revenue, increase its total servings to three billion per day, and raise its operation margins (Banks, 2016). The company has several reasons relating to its economies of scale and cost reductions that would make it realize its strategy. The Coca-Cola Company owns one of the world 's strongest nonalcoholic beverage brands, and its brand qualifies as a billion-dollar brand in nineteen countries

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    cultural factors can influence the way a product is viewed by the consumer. If the government were to release a report regarding one of PepsiCo’s products then the company might see a decline in sales. Environmental factors include issues regarding the environment and what the company does to protect it. PepsiCo believes that water is a basic human right and should be readily available to any consumer. Overall PepsiCo does a great job in assessing all of the general environment factors in order

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    A. The Coca-Cola Company and Coca-Cola FEMSA, Inc. Canlubang Plant Founded by John S. Pemberton in Antlanta, Georgia, United States, the Coca-Cola Company had created a great impact in the world history. By manufacturing carbonated drinks and drinking water, the company had secured partnerships with different bottling operations around the globe, mostly from Latin America and Asia, having the Coca-Cola FEMSA, Inc. as one of their largest franchise partners. In 1912, it had expanded its business in

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    Case Study Coca-Cola Company: Then and Now Vladyslav Mozharov vladyslavmozharov@cityu.edu MBA 545: People and Systems in Organizations John Elmer Case Study – Coca-Cola Company: Then and Now May 1, 2014 The traditional change model consists of three steps: unfreezing, i.e. recognizing the need for change because of some event or threat, the actual change actions and refreezing, i.e. incorporating new ways of operating and thinking into everyday operations of the organization. Apply

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    Dear Mr Kent, I am writing to you to discuss the success of the Coca-Cola Company thus far and to discuss recommendations in which the company could use. These recommendation will help the company to become more environmentally friendly, more of an ethical company and therefore to create a better image for the company. I will be discussing recommendations in reference to the United Nations Global Compact principles, specifically, principles one and eight: 1. “Business should support and respect

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    data from financial statements into information to gain understanding of an organization’s financial standing in a giving industry. Therefore, I’ve decided to discuss the financial statements of a multi-national enterprise--The Coca-Cola Company. The Coca-Cola Company has achieved customer satisfaction and high market sales locally and globally by strategically positioning themselves in the market. As a consultant it’s my goal to help readers understand the opportunities and risks that competitors

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