Module: Global Business (ER3S72) Assessment: Elecdyne Tutor: Dr Gabor Horvath Word Count: 2563 Global Business Table of Contents |1.0 |Introduction | 2 | |2.0 |Findings | 3 | |2.1 |STEEP | 3 | |2.2 |Porters Diamond …show more content…
N F, 2006) 2.1.1 Social Social Media: Social networks like all the online matter such as Youtube, Twitter and Facebook are so important that relevant companies should not defer their efforts to create the public image and enhance their both market and products’ effectiveness” Population: most of the people became old, they do not prefer to purchase eletronic product frequently. (Johnson, G., Scholes, K. & Whitting, R. 2005) 2.1.2 Economical Global Crisis: Though with many effects, are escaped by most countries, economy turns to slow down globally, many people rather saving than spending. Unemployment Rate: most of the companies can not afford to suffer from fixed cost like employees’ salary, this is caused by the truth that full-time workers are forced to become part-time, Inflation, inflation rate keeps increaing, daily necessties became more expensive year by year. 2.1.3 Technological Hybrid devices: The current electronic devices are rather smaller, portable, quicker and smarter nowadays such as ipad, notebook. Movie players: Those with 3D and HD technology are the new scene recently Tablets: Those with touch-screen innovation become so noteworthy that companies begin to compete for the dominance of this new field. Internet Clouds: more gaint companies prefer to adapt internet clouds in order to decrease the storage of their data. 2.1.4 Environmental Sustainability: With getting smaller of the world, everybody should
Social media being an ever growing industry, companies have incorporated their marketing and strategies to better their businesses. We explore that the reasons for the importance of incorporating this is: The daily use of handheld devices to access social media on a daily basis amongst computer use, Big data: online tracking produces oceans of data, challenging business analytics programs, Twitter, Facebook, and Pinterest
Therefore, many Social Sites like Youtube, Myspace, Twitter, Tumblr, and Facebook are links for million of people around the world to connect with each other. Facebook is the biggest social media platform with about 1.3 million users. It is a plethora of people networking with family, friends, and other individuals with similar interests. This site is a constant conversation going on. The thoughts of people are influencing each other from across the globe. “Companies have quickly learned that social media works: 39 percent of companies we’ve surveyed already use social-media services as their primary digital tool to reach customers, and that percentage is expected to rise to 47 percent within the next four years.”(Divol, 2012) Company’s can use social media to monitor what is said about their brand, to influence a large scale of potential buyers, and to create personal connection with the consumer.
Social media is not new. Facebook has been around since 2004, YouTube since 2005, and Twitter in 2006. What is new is how social media sites like Facebook, YouTube and Twitter are affecting the way businesses market their products and services. Never before in our history have consumers been able to communicate so effortlessly with each other and with the businesses they frequent. Never before have businesses been able to interact and react to customer feedback so quickly and efficiently. However, just because businesses have the ability to use social media for their marketing and advertising efforts, does not necessarily mean they should. This paper intends to
Innovative technology is largely taken for granted in our society today. Computers, tablets, cell phones, and the internet are just some examples that continue to evolve and move our society into the future. Let’s rewind 15 years ago; there were no smart phones or tablets, the internet was at its beginning stages using phone lines to connect your modem to the World Wide Web. Companies saw how important this type of technology could be to the world and began working on advanced solutions for the needs of society. Now, technology is something everybody uses on a daily basis and many of us don’t realize how far we have come. Smart phones are used as computers which many companies use for business on the go. There are credit card readers
We cannot deny how big of an impact social media has on our lives now, not only on people but businesses too. It has opened a whole new door to the business world and given them a big opportunity to interact and attract a larger amount of customers. It’s given us a new and faster way of communication by exchanging pictures, stories, news, blogs, online discussions, etc. In exchange businesses have benefited by a long shot just by the click of a button. With the help of the Internet a company no longer is dependent on a particular customer base to survive because now it can reach out to a worldwide audience within seconds. It’s imaginable the countless business attributes of all social media to this day and still is growing. Social media
Social media is capable of connecting a brand with its consumers and discover how they are being perceived, it also has the power to change perceptions and identify the key people within the business network. The unique feature of social media is that it can provide corporations and businesses solutions developed through operating with consumers and stakeholders. Basically, social media serves as a visible connection to one’s corporation and its stakeholders, consumers, suppliers, etc, who each have a defined role within the system to filter and regulate information. As mentioned earlier, the influence of social media is spreading in a proliferative pace that has resulted to an essential transformation in society, technology and business customs.
Social media has taken off like a rocket throughout the years. The annoying sound of a modem connecting has turned into a soundless transaction. The wait time to connect is instant, opening a global world of interactions for people. You can now connect with anyone, anywhere at anytime at least once a day. Social media defined by Goyal is “Any platform,which provides the facility of sharing ideas, exchanging information and sending messages over an electronic medium, is considered as social media.” (Goyal,222). This is to include online magazines, Facebook, Twitter, Newspapers,Email, Blogs, YouTube and many more. Advertisers have taken notice to these platforms, utilizing social media to promote their brands, develop trust with the consumer,save money and target audiences faster than ever before.
The purpose of this report is to show that even though some state that Social Media has fallen short of their expectations, it is actually good for business, given that it enhances the visibility of their brand and helps businesses stay connected to potential customers.
Two of the most used computing devices today are laptops and tablets. Laptop means a portable microcomputer having its main components (as processor, keyboard, and display screen) integrated into a single unit capable of battery-powered operation (Merriam-Webster). Tablet is defined by Merriam-Webster as a mobile computing device that has a flat, rectangular form like that of a magazine or pad of paper, that is usually controlled by means of a touch screen, and that is typically used for accessing the Internet, watching videos, reading electronic books, etc. Laptops and tablets are two different kinds of computers with laptops being suitable for productivity and tablets being appropriate for consumption (Smith). As technology becomes more advanced
Business has always been a part of human culture, but overtime, doing business has become more and more competitive. Network is crucial to business world, as doing business has become more and more global, in order for business to stay competitive and have edge over their competitor business or any idea has to be global. Everyday there is someone who comes out with a new idea, but most ideas don’t make it up to the level where they become part of a human life and existence. In today’s world, social media has become a part of human life and business world. Doing business anywhere in the world has never been this easy, and staying in touch with your friends and family across the globe never felt this close. Social networks like Facebook, Twitter, LinkedIn, Pinterest and YouTube
Cloud is a trending term across the Internet and is often confused with data center and virtualization. To begin with, data center and virtualization are centric to the cloud, but scope of the cloud as a whole is much wider. To put in simple words, a cloud is a pool of large configurable resources that are available on demand over the Internet. These resources can be available in the form of storage devices, servers, processors, and network interfaces [4]. Packaging these resources to provide services to end-users is termed as cloud computing. The users are provided with an ease of accessibility
The sudden emergence of cloud storage has taken over organizations by storm. A recent study that was conducted, concluded that, the number of organizations using cloud storage has almost doubled in the last few years alone. And in addition, the public cloud service market will exceed $244 billion by 2017 (Baiju, 2014). Using the cloud can provide many competitive advantages for a business. This includes; usability, bandwidth, disaster recovery, and cost savings.
Cloud-based storage is a model of data storage in which the digital data is stored in logical pools. The physical storage would span multiple servers and locations. The physical environment is typically owned and managed by a hosting company. The Cloud-based storage will compute power, storage, and other resources by gaining access to a suite of elastic IT infrastructure services, as the business demands. With minimal cost and effort, the application can be moved to the cloud. Cloud-based storage help reduces capital expenses, minimize support and administrative costs, retain the performance, security, and have reliability requirements.
Social media has transformed the way business is conducted across the world and has changed the trends of corporate communication and the pattern it takes. Companies use the social media to share their achievement, plans, products, and news with all the stakeholders (Manavik Joseph Jesus 2015 p61). For this reason, the social media is considered a vital instrument in passing strategic information of a company. The communication methods, when combined with the technological tools for sharing information people concerned with public relation issues, can achieve their goal within a short duration. This is why companies have people to manage their PR to ensure people have a positive perception towards their products and the companies at large. This is a very effective manner of improving the sale of a company by creating positive images in the minds and eyes of the potential clients and stakeholders. The social media platforms are internet based sites where the public interact and share ideas and information in a viral manner (Mohamad, Bakar, Halim, and Ismail, 2014 p116). This means that people get a chance to share information about a brand and compare it against many of similar kind and make a final opinion of the best option. The corporate organisation takes the advantage to engage with people and understand their position in the market and look for avenues to better their position or change according to the needs of the customers. It is also the
In this century, Internet is on the edge of another revolution, where resources are globally networked and can be easily shared. Cloud computing is in the focus that uses the Internet as a large repository where resources are available to everyone as services.[5]. many people prefer cloud services for its flexibility,versatility,anywhere accessibility of the services through internet.