Table of contents
Introduction 1
Supply Chain Management (SCM). SCM’s Key Elements 2
Supply Chain Management: Perspectives and Challenges 3
The McDonald’s Company Background 4
McDonald’s Business Strategy Overview 5
Supply Chain Analysis. Methods’ and Models’ Overview 5
Analysis of McDonald’s Supply Chain 7
Recommendations 9
McDonald’s Supply Chain Assessment Criteria 12
Conclusion 14
References 15
Declaration of Honesty 18
Introduction
Introduced in 1982 by Booz Allen Hamilton’s consultant Keith Oliver (Jacoby, 2009), the term ‘supply chain management’ has become one of the most broadly used in modern management theory and practice. The rapid evolution of this management branch combined with a continuously
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The optimization of manufacturing process will, most obviously, result in higher level of automation, cheaper inputs, and waste elimination (Seghal, 2011), thus ensuring the company’s significant cost advantage.
A thorough analysis of all the main supply chain components promotes efficiency advantage – the provision of higher throughput by superior business processes (Seghal, 2011).
The continuous monitoring and manufacturing process results in the production of high quality products at the most competitive prices. This is one of the most important benefits of a deliberately established supply chain ensuring quality advantage. At the same time, modern supply chain management practice faces the variety of challenges predetermined by the continuously changing economic environment. The global economic downturn characterized by high fuel costs, credit crunch, reduced consumers’ purchasing power, and depression fears (LTD Management, 2012), revealed the low efficiency and competiveness of ‘traditional’ supply chain, involving supply management specialists into the process of search and the introduction of new supply chain alternatives.
Modernization of logistics, which was laid down in the ’60s’ and ‘70s’ (Business Finance, 2008), became the priority of the world’s leading management theorists and practitioners. The process of modernization was closely connected with the introduction
A supply chain is a net work of firms. Thus, each firm in the chain should build its own supply chains to support the competitive priorities of its services or products. Two distinct designs used to competitive advantage are efficient supply chains and responsive supply chains. Efficient supply chains work best in environments where demand is highly predictable. The focus of the supply chain is on efficient flows of services and materials keeping inventories to a minimum. The firm’s competitive priorities are low-cost operations, consistent quality, and on-time delivery. Responsive supply chains designed to react quickly in order to hedge against uncertainties in demand. Work best when firms offer a great variety of services or products and demand predictability is low. Typical competitive priorities are development speed, fast delivery times, customization, variety, volume flexibility, and top quality. Tables below show the environments and design features that best suit each design.
• further improving customer service, improving manufacturing efficiency and creating an advantaged supply chain focused on optimizing inventory levels(Edgar);
This article is about supply chain management (SCM). Its importance in the field of operation management. Supply chain management was discussed from the past three decades. This article tells about how supply chain management developed and how it will proceed in the future. The term “supply chain management” first appeared in the practitioner literature in 1982, which said that SCM is a way to manage resources and assets in a better way.
This first section provides a general discussion of the Supply Chain Management mainstream idea supported by Christopher. This framework focuses strictly on the firm and how Supply Chain Management (SCM) is addressed from a management perspective. It states that cooperation between firms is necessary in order to obtain a
The supply chain management basically involves processes and activities which are involved in the planning, organising, controlling and implementing the cost effective flow of goods from the point of origin to the point of consumption. The whole process will have different players like the supplier, manufacturer, distributor, retailers and the customers themselves as the end point of consumption. The supply chain has changed drastically over the years. This days they are very global in nature. Involving various complex interactions and flow of goods, data and funds between companies which are situated in different countries and continents. Even though the companies are spread across the world the manufacturing plants generally follow a similar structure which normally comprises of the suppliers, manufacturing plants, distributors, retailers, inbound and outbound logistics providers. There were a lot of challenges which arose because of the
Supply Chain encompasses three things universally; supply, manufacturing, and distribution. It is a practice that has many layers and is very intrinsic but if a company can master an efficient supply chain they will have a huge one up on any competitors in their path. This is arguable one of the most important parts of a company it can be measured in many ways, from operational efficiency, profit (improving bottom line), customer satisfaction and many other ways. “In light of the many opportunities and risks, shareholders and leadership understand the utmost importance of supply chain excellence. In today’s world, the supply chain is central to business models and represents the ultimate source of competitive advantage” (Lehmacer). Supply chain doesn’t always just focus on internal problems of a business but it is so wide reaching that it also; “touches major issues, including the rapid growth of multinational corporations and strategic partnerships; global expansion and sourcing; fluctuating gas prices and environmental concerns, each of these issues dramatically affects corporate strategy and bottom line. Because of these emerging trends, supply chain management is the most critical business discipline in the world today.” (Bisk) Available positions in this field include: supply chain manager, director of product marketing, SR product manager, global sourcing manager, VP supply chain software products, senior buyer, planner, materials manager… etc. With this industry
Supply chain management from the source to the final customer by aligning the capability of supplier manufacture, distribution channel and customer. To optimise all the process and thereby go beyond function excellence (excellence within department) and ensure cross-function integration and cross-function excellence (i.e. total excellence cross the company).By optimising the supply chain thus wish to achieve world class performances by companies by insuring that the total system from source to customer is full optimised and fully integrated. What are trying to do is to ensure that at each point we add value to the process (not wasted cost).
“The best supply chains aren’t just fast and cost-effective. They are also agile and adaptable, and they ensure that all their companies’ interests stay aligned.” (Lee, 2004)
The globalisation of markets has increased customer demand and product differentiation. Higher quality products and shorter delivery times are essential for maintaining customer satisfaction in highly competitive markets like the consumer electronics industry. Consequently, supply chain management is an important process in all businesses, and if managed effectively, can give companies a competitive edge. However, it often
Today’s business has become more competitive and requires cost effective solution to give a better quality product to the customer. The productivity advantage of supply chain management gives a winning edge to the suppliers. More production has been possible in recent times dues to better management of
All flows of information, products or funds generate costs within the supply chain. Efficient management of these flows is the key to success in the supply chain. Effective and efficient supply chain management involves the management of supply chain assets and product, information, and fund flows to maximize total supply chain profitability. “Supply chain efficiency is related to whether a company’s processes are harnessing resources in the best way possible, whether those resources are financial, human, technological or physical” (Borgström, 2016, pp. 2). Supply chain management involves strategic decision making processes at many levels, from the strategic level through the tactical to the operational level, relating to design, planning and operation of the supply chain, because these three subjects have a strong impact on the overall profitability, efficiency, competitiveness and success of the supply chain (Simchi-Levi et al, 2010).
For the fast food chains, it is no doubt that McDonald 's is successful in the world. It is known to all from children to elder. This is closely relevant to organization operation that produces food and services. Operation plays an important part in developing organization. In this paper, it provides McDonald 's operation features and benefits which contribute to competitive advantages through operation
Performing these require superior manufacturing, marketing and managerial activities. In other words, they need to identify what the company has to improve while classifying what their supply chain associates are capable to perform at quality level functions, therefore the supply chain remains efficacious.
To succeed in today’s competitive markets companies must learn to align their supply chains with the demand of the markets they serve. Supply chain performance is now a distinct competitive advantage for companies who excel in this area.
is the primary objective of any industry supply chain. Quick and timely deliveries entail high