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University College Dublin
National University of Ireland, Dublin
Bachelor of Science
Operations Management Pre course assignment
Intake: BSc14L
Student Name: Wu Linlin
Student Number: 10287698
Lecturer: Professor Brian Fynes & Dr. Chang Chen Sheng
Date of Submission: 21 February 2012
For the fast food chains, it is no doubt that McDonald 's is successful in the world. It is known to all from children to elder. This is closely relevant to organization operation that produces food and services. Operation plays an important part in developing organization. In this paper, it provides McDonald 's operation features and benefits which contribute to competitive advantages through operation
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In fact, no matter how economic situation change, there is a new time trend is formidable that is electronic age. Organization in order to suit the condition, it seems they will be listed it in the future of one of the major strategies. Although McDonald 's is a traditional industry, planning of the construction of the Internet is absolutely necessary, or other firms in the same industry may threaten to it. MingYuan Li emphasized that McDonald 's did not construction network communication system in the Internet development initial period, the major reason is even if the network communication system began to operate McDonald 's, for the entire value system of McDonald 's, McDonald 's still do not reveal timely, positive benefits in the internal communication, education and training. Even in and enterprise supply system interaction, or communicate with customers, it also cannot achieve requirements of high quality performance of McDonald 's brand, so McDonald 's did not have a decision to invest. But now, McDonald 's was combined with Yahoo establish the website in order to solve the problem of large logistics management, that is to provide information system access for its staff, chain stores and suppliers in all over the world. This website cover 120 countries, and at the same time when customers into the website, they can check every country and every outlets. In conclusion, the success of McDonald
About everyone at some age, at some point or another, and in some country has gotten a sample of American's symbol for fast food through the golden arches of McDonald's. This report will attempt to analyze the external and internal sectors that affect the company's success. The external analysis will provide opportunities and threats while the internal analysis will show indicators of strength and weakness. It will then follow up with critical issues, strategic alternatives, recommendations and implementation. The case studied is found in Appendix 2 of Mary Coulter's "Strategic Management in Action" book.
McDonald's has successfully met the demands of its customers by gradually adding to their menus. Breakfast meals, hamburgers, chicken, salads, salads and even desserts are provided by the restaurants which aids in the success of McDonald's. The organizational structure for McDonald's
McDonald’s has been in business since 1955. Through many years of great strategic and financial planning, it has become one of the most successful food chains in the world. In order to continue its great success, McDonald’s must continue to adapt to change. In this paper we will discuss the strategic and financial planning that would be necessary to keep McDonald’s on top of the food chain.
Due to globalization and increased competition in the fast food industry, a very complex environment is created for McDonald’s. There are various internal and external environmental factors affecting the functions of McDonald’s corporation and demands for new innovations. The factors are as follows:
Gioe Melaney is the general director of Southern Toro – a subsidiary company included in the distribution system of Toron Coporation in Galveston, Taxas.
McDonald is recognized as one of the biggest and leading fast food chains all around the world. McDonald retains a strong market position in the worldwide food market with various branches opened in several geographical locations globally. From the perspective of customer retention, its success image is primarily upheld by its increased concentration over the strategy of sustaining its brand image in the market. Researchers contributing to the subject under discussion stated that one strategy to implement is to use operations and coordinate its policies, together with the vital factor
3.1 For each hotel, what is the role of technology and the role of operations
The central thesis of this paper examines the organizational structures of McDonalds, Burger King, and Wendy’s food restaurants. It will examine the comparison and contrast of the organizational structure of McDonalds with Burger King, and Wendy’s Corporations. What functions influence McDonalds, and explains how the organizational design helps determine the structure that best suits McDonalds needs, as a business.
McDonald’s as we know is the biggest multinational-corporation in fast-food industry. McDonald’s is a symbol of American power and hegemony just like Coca Cola and Nike which its operations is all around the world. And how McDonald’s could successfully entering global markets ? the key components is its standardization in all McDonald’s outlets in the world known as QSC&V (Quality, Service, Cleanliness, Value). You can see and feel the same burger quality, same fast service, cleanliness of restroom and the same price in all McDonald’s outlets in every country. McDonald’s also made a strong relationship with supplier because this is another key success, every supplier which supply
line with the existent nature of McDonald's premises and business model. Thus, it is recommendable to
The organisation I have chosen to examine from an operations management and decision making standpoint is McDonald’s, a worldwide chain of fast food restaurants, which are run either by a franchise, an affiliate or by the corporation itself. There are over 31,000 branches of McDonald’s worldwide1. It is estimated these restaurants serve a collective 47 million customers daily2. The restaurants mainly sell customers traditional fast food fare such as burgers, cheeseburgers, French fries, fizzy drinks and milkshakes, in addition to breakfast, dessert items and (in response to growing health concerns in the consumer marketplace) healthier items such as salads and
Another important role in staying competitive is McDonald’s online presence. The website, (www.McDonald’s.com), “is a great opportunity to connect with the customers and stay competitive” (Shell, Ellen Ruppel). Through the website, the company shows company facts, product information (nutrition facts), and links to the charity website, as well as games promotions (monopoly).
McDonalds Corporation had developed to become the leading fast-food chain of restaurants since its inception to the extent that it serves more than 47 million customers across the globe on a daily basis. The corporation is the largest global food-service retailer since it has over 30,000 local restaurants that serve approximately 52 million people in over 100 countries every day. One of the critical factors attributed to the success of McDonald's global business is operations management, which focuses on the careful control of processes that are used in manufacturing and distribution of goods and/or services.
Since McDonald’s is the most well know fast food chain in the world with a market cap of 69.35 billion, brand recognition is their biggest strength. The secret of McDonald’s success is its willingness to innovate and maintain consistency in the operation of its many outlets. In recent years McDonald’s has introduced Premium Salads, Snack Wraps, fresh Apple Dippers in the United States, and Corn Cups in China. Also, McDonald 's products are priced so low that economic conditions are almost insignificant.
McDonalds communicates within its business through several different Ways the first way that McDonalds communicate through their business. The first way is through Meetings. This is where different sectors of the business meet together and discus different types of relevant topics relating to financing marketing and future development. They create a space for giving each other feedback. Team meetings is a learning and improvement opportunity – meetings are an inevitable