Birla Institute of Technology & Science, Pilani Distance Learning Programmes Division Second Semester 2008-2009 Comprehensive Examination (EC-2 Regular) Course No. Course Title Nature of Exam Weightage Duration Date of Exam Note:
1. 2. 3. 4.
: QMJ ZG621 : SUPPLY CHAIN MANAGEMENT : Open Book : 60% : 3 Hours : 05/04/2009 (AN)
No. of Pages =2 No. of Questions = 5
Please follow all the Instructions to Candidates given on the cover page of the answer book. All parts of a question should be answered consecutively. Each answer should start from a fresh page. Mobile phones and computers of any kind should not be used inside the examination hall. Use of any unfair means will result in severe disciplinary action.
Q.1 (a).
Harley
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[5] If Orange decides to discount the wholesale price by $40, how much discount should Good Buy offer to customers if it wants to maximize its profits? What fraction of the discount offered by Orange does Good Buy along to the customer? of a own pass [5]
(b)
QMJ ZG621 (EC-2 Regular) Second Semester 2008-2009
Page 1 of 2
QMJ ZG621 (EC-2 Regular)
Second Semester 2008-2009
Page 2
Q.3 (a).
Weekly demand for Motorola cell phones at a BB store is normally distributed, with a mean of 300 and a standard deviation of 200. Motorola takes two weeks to supply a BB order. BB is targeting a CSL of 95 percent and monitors its inventory continuously. How much safety inventory of cell phones should BB carry? What should its ROP be? [5] Assume that the Best Buy store has a policy of of ordering cell phones from Motorola in lots of 500. Weekly demand for Motorola at the store is normally distributed, with a mean of 300 and a standard deviation of 200. Motorola takes two weeks to supply an order. If the store manager is targeting a fill rate of 99 percent, what is the ESC? [5] -1 Given : FS (0.95) = 1.6431
Q.3 (b).
Q.4
A power plant in California uses coal at the rate of 100,000 pounds each day. It also uses MRO material at the rate of 1,000 pounds each day. The coal comes from Wyomung and the MRO material comes from Chicago. Coal costs $0.01 per pound, whereas MRO material costs $10 per pound, on average. Holding costs at the
Let's assume that the expected sales distribution is normally distributed, with a mean of 20,000, and 95% falling within 10,000 and 20,000.
Chopra, S., & Meindl, P. (2012). Supply chain management: Strategy, planning, and operation. Upper Saddle River, NJ: Prentice-Hall.
In our second assumption, instead of using the cost of goods per cases in 1986, we try to use the percentage it counts in the total expenses which is 50.4% and to find the sales needed to break-even. The detail of the calculation is shown in the answer for questions d. The result is that 95,635, a little bit higher than the estimated sales of 90,000.
List and explain all aspects of supply chain management. pg 416; week5 lecture, pg 4;
A. Exams will be closed book. The use of study aids, memoranda, books, data, or other information is not permissible.
Supply chain management is a practice that involves the planning, supervision, and implementation of strategies and controls to direct the movement of goods and services provided to customers. The intent of this essay is to incorporate a synopsis of existing literature and to provide the reader with a general understanding of how supply chain management correlates with the organizational design and structure of modern firms. The essay comprehensively reviews the components of supply chain management and their integration with functional areas within an organization. The information presented in this essay
Chase, R. B., & Jacobs, F. R. (2011). Operations and Supply Chain Management, 13e. Boston: McGraw-Hill Irwin.
When looking in “My Grades,” you will see the names of the activities have been shortened.
A Customized Textbook, Supply Chain Management SCHM2301, ISBN9781308037400 Copies are on reserve in the library
Chase, R., & Jacobs, F. R. (2011). Operations and Supply Chain Management (13th ed.). Boston, MA: McGraw-Hill Irwin.
30. The manager of the local National Video Store sells videocassette recorders at discount prices. If the store does not have a video recorder in stock when a customer wants to buy one, it will lose the sale because the customer will purchase a recorder from one of the many local competitors. The problem is that the cost of renting warehouse space to keep enough recorders in inventory to meet all demand is excessively high. The manager has determined that if 90% of customer demand for recorders can be met, then the combined cost of lost sales and inventory will be minimized. The manager has estimated that monthly demand for recorders is normally distributed, with a mean of 180 recorders and a standard deviation of 60. Determine the number of recorders the manager should order each month to meet 90% of customer demand.
W.C. Benton, J. (2010). Purchasing and Supply Chain Management (2nd ed.). New York: McGraw-Hill Irwin.
Russell, R. S., & Taylor III, B. W. (2014). Operations and Supply Chain Management, 8th edition. Hoboken, New Jersey: John Wiley & Sons, Inc.
ReferencesJoansson,J2008,http://bsminfo.com/index.php?option=com_content&task=view&id=625&Itemid=147, accessed 15/05/2009Li, Y, Yu, J & Xu, L 2006, 3PLs in supply chain management, http://www.globrand.com/2006/18441.shtml, accessed 12/05/2009Rudnick, M 2008, Best Buy, Super-Regional See Major Gains in White Good, http://www.allbusiness.com/company-activities-management/sales-selling-sales/9341175-1.html, accessed 14/05/2009Weng, D 2006, 3PLs-The Breakthrough of Supply Chain Innovation, http://ww
(Bowersox, D.J., Closs, D.J., and Cooper, M.B. (2010). Supply Chain Logistics Management. (3rd Edition) New York, NY: McGraw-Hill/Irwin.