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This research makes use of both the primary and secondary data. The primary data for this research is collected with the help of surveys. This particular research makes use of closed ended questions in order to collect primary data. According to Loewy and Guffey (2009), secondary data is the one which is already available and it is accessed through the external materials. The data analysis and interpretation process identifies solution to the research problem. This study makes use of the statistical technique independent sample t test, F test for testing equality of variances and one way ANOVA to test the proposed hypothesis. In this research, descriptive research design makes use of the independent sample t test. Ethics in this study is strictly followed by the researcher and also data is maintained in

The data was collected with certain procedures. Initially, comprehend the research topic and objective, secondly, sketch the interview question by following the guidelines provided on QUT Blackboard as framework of the research. Subsequently, record and conduct the interview with qualified respondent. Then transcribed the interview conservation and uploaded to the online survey system. Lastly, download three other transcripts from class database of interview transcript.

The selected theories and concepts for this research will be used in designing the questions and setting the measures for the questionnaire and the interviews as well. In addition, the theories and behavioral models will be used in analyzing and better understand the data obtained and in setting up the results of the research.

This company highly invests in the marketing area to stand out from other tour operators within the tourism industry.

It mentions the aim of the research, the criteria of selection of subjects for interviews, details regarding the interviews and data collection procedures and how the data was analyzed and finally the ethical consideration and limitation of study was discussed.

In order to draft this report data and information obtained from different surveys and research papers have been considered. Statistical facts relevant to subject of report also become part of this report. Thorough discussion has been done in order to elaborate the topic in question. Facts have been brought through interviews, questionnaires and internet browsing. Relevant sources have been properly referred.

In general, there are several methods for data collection and the different data collection methods provided its own advantages and disadvantages (Sekaran 2003, p. 223). For carrying out the data collection, the appropriate methods should be applied. In the research, the data collection could be done through the interview, for example, face-to-face and telephone interview. To collect the data by using interview technique, the questionnaire is commonly employed as the instrument for gathering data, the questionnaire could be able to distribute by mail or electronic mail. In addition, the data collection could be conducted by observation of individuals with or without audio or video recording. Before choosing the methods for data collection the expertise of the researcher, the degree of accuracy required, time and resources must be taken into consideration. Thus,

The descriptive survey method of research was used in this study with the questionnaire as the main tool for gathering data.

These questions would be researched and tested by administering questionnaires to the appropriate group of people and the results obtained from this findings would be explained and illustrated subsequently in this paper. This paper is arranged in this order. Section 2 to be the methodology applied on the research using a survey questionnaire and selection of samples to be used for the research. Section 3 is the analysis of result obtained from the questionnaire and Section 4 represents the conclusion from the study.

Tourism is one of the most exciting and progressive industries in the world. Tourism today is a leisure activity of the masses. People travel to international destinations to break the regular monotony of life. They are mainly attracted by either the scenic beauty of its nature or by fascinating leisure, sports and adventure activities offered by the destination. However, every destination has some internal strengths and weaknesses that either enhance its capacity to attract foreign visitors or diminish it. Similarly the external environment can create various opportunities or exposed to threats as well.

The tourism Industry is considered as one of the fastest developing sectors for the economy worldwide. One of the main reasons of this is the growing numbers of tourist visitation. Tourist undertakes tour in a place outside their usual environment. It is generally said that tourism as a development based industry; it has to protect and support the tourist that is visiting any particular destination. Tourist usually visits in a place with good impressions. One of the factors to influence their impressions is their assurance regarding the safety and security of the place.

Tourism is the world’s largest and fastest growing industry and can be defined as the totality of the relationship and phenomenon arising from travel and education purposes of people, provided the stay does not imply the establishment of a permanent residence and is not connected with remunerated activity. While it may boost a country’s economy, doubts about the overall benefits of tourism are reinforced by the belief that tourism brings adverse social and cultural effects. As an industry, it may be have several impacts on a country, both good and bad.

This examination occurred by administering a survey in order to test and give a clear answer to the research questions and the proposed research model that was formulated and presented in details in the introduction part.

Considering the above facts, the present study adopts the Descriptive Simple Survey Design. A simple survey was initially conducted to collect basic demographic information as well as to understand certain specific socio-cultural indicators.

This section of the study will outline the selected research methodology and the justification for these selections. The key aim of this chapter is to elucidate the various methods of research, the chosen one, the rationale of the chosen methodology and importantly how it appropriately suite the research. It is first essential to start the difference between qualitative and quantitative research to determine which method is best appropriate for this study. The data collection method will be properly outlined, clearly stating the advantages and drawbacks.