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Volvo Case Analysis

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Industry information
The transportation and logistics company is a fast growing industry, and it is very competitive. Many companies invest heavily in the transport and logistics company to ensure the flow of goods from the producer to the consumer market. A good flow of products to the consumers provides growth in a country. The logistics companies deal with the planning and coordination of the transportation and delivery of the goods. In 2015, the U.S earned $1.48 trillion, which was approximately 8% of the annual gross domestic product (GDP) (U.S Logistics Industry-Statistics and Facts, 2017). Many firms, both multinational and local, have tried to find solutions to the underlying problems in the transportation and Logistics industry to ensure good movement of goods from producer to consumer market.
Company information
The Volvo Group is the leading manufacturer of trucks, buses, and engines. The company also deals with construction equipment. The Volvo Group Company was established in 1915 (Volvo Group, 2017). The Company’s headquarters are in Gothenburg, Sweden and it has branches in various parts of the world. The company employs over 90,000 people and sells its products to approximately 200 markets (Volvo Group, 2017).
The company started as a small local industry, but over the years it has grown to a leading transport solutions provider by manufacturing trucks and buses. The Volvo Group Company started with the production of first generation cabs and Engines. The

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