Competitive Options Companies have five competitive options available to them. Take a look at each of the following companies and explain their competitive strategy in terms of the five options. Also, give an example of how companies in the same industry compete. (For example, Rolls-Royce competes with high quality while Kia competes with the price.) Competitive Strategy Five Options: Cost Quality Time Flexibility Innovation  Companies: Disneyland

Purchasing and Supply Chain Management
6th Edition
ISBN:9781285869681
Author:Robert M. Monczka, Robert B. Handfield, Larry C. Giunipero, James L. Patterson
Publisher:Robert M. Monczka, Robert B. Handfield, Larry C. Giunipero, James L. Patterson
Chapter6: Category Strategy Development
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Competitive Options

Companies have five competitive options available to them. Take a look at each of the following companies and explain their competitive strategy in terms of the five options. Also, give an example of how companies in the same industry compete. (For example, Rolls-Royce competes with high quality while Kia competes with the price.)

Competitive Strategy Five Options:

  • Cost
  • Quality
  • Time
  • Flexibility
  • Innovation

 Companies:

  • Disneyland
  • Apple
  • Nordstrom’s
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