QUESTION 1a. Jerry Sam owns and operates a chain of 12 department stores in New Ville. Sales figuresand advertising expenses for the stores are provided in the table below. Sales are given inmillions of dollars; advertising expenses are in tens of thousands of dollars.Advertising SalesStore12345789101112i.ii.iii.iv.141115162428222126433496355151817121520145Calculate the slope for the regression line. (show all working)Calculate the intercept for the regression line. (show all working)Write the equation for the regression line.Forecast sales for a store if advertising spending is:-1. $240,0002.$300,000

StoreAdvertising (X)Sales (y)114621133155416552415628187221782112926151043201134141295Here…

Answered: i. ii. iii. iv. Calculate the slope for…

Practical Management Science

6th Edition

ISBN:9781337406659

Author:WINSTON, Wayne L.

Publisher:WINSTON, Wayne L.

Chapter2: Introduction To Spreadsheet Modeling

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Problem 20P: Julie James is opening a lemonade stand. She believes the fixed cost per week of running the stand...

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1 Advertising model > Inputs * Exposures to various groups per ad Men 18-351 7 Men 36-55 Men >55 Women 18-35 10 Women 36-55 11 Women >55 2Total viewers 13 14 Cost per ad 17 Advertising plan 22 Men 18-35 23 Men 36-55 24 Men >55 25 Women 18-35 26 Women 36-55 27 Women >55 29 Objective to minimize 30 Total cost 45.9 Number ads purchased Constraints on numbers of exposures Actual exposures 62.800 60.100 28.000 38.6 Revenge 28.9 28 6 4 1 6 4 3 24 Revenge 120 7 60.500 60.400 ??? ??? Sunday Night Football Q: What is the value in cell B27? Sunday Night Football > > > >= S > 3 5 3 1 1 1 14 100 5 D The Simpsons 5 2 0 4 2 0 13 80 0 Required exposures 60 60 Rachael Sports Center Homeland Ray 28 60 60 28 0.5 0.5 0.2 0 0.1 The SportsCente Simpsons r 0 1.3 9 3 0.7 0.2 0 0.9 od 0.1 0 1.9 13 Homeland 1 26 0.1 0.1 0 0.6 1.3 0.4 2.5 15 Rachael Ray 18 CNN 0.1 0.2 0.3 dood 0.1 0.2 0.3 1.2 CNN 8 18 The Good Wife 2 5 1 3 5 5 21 140 The Good Wife 0 Minimum Required exposures 60 60 28 60 60 28
9) Advertising Contribution Planned sales $1,500,000; Ad sales $185,000; Ad Gross profit 7%; Balance of sales GP 24% Total Sales? Total Profit $? I Total Profit %
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i. ii. iii. iv. Calculate the slope for the regression line. (show all working) Calculate the intercept for the regression line. (show all working) Write the equation for the regression line. Forecast sales for a store if advertising spending is:- 1. $240,000 2. $300,000