• What is the group's preference over Chinese and Indian food? • What is the group's preference over Indian and Italian food? What is the group's preference over Chinese and Italian food? • Is the group's preference over the three cuisines transitive? Why or why not? ·

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Question 1
Three friends, Alice, Bob and Carol, have the following individual preferences over the food they
usually get: Chinese, Indian and Italian.
Alice
Bob
Carol
Chinese Italian Indian
Indian
Chinese
Italian
Least preferred Italian Indian Chinese
Most preferred
Jointly, they agree to determine their group preference as follows: Cuisine A is preferred to B
if A gets the majority of votes against B in a two-alternative vote.
• What is the group's preference over Chinese and Indian food?
• What is the group's preference over Indian and Italian food?
• What is the group's preference over Chinese and Italian food?
• Is the group's preference over the three cuisines transitive? Why or why not?
Transcribed Image Text:Question 1 Three friends, Alice, Bob and Carol, have the following individual preferences over the food they usually get: Chinese, Indian and Italian. Alice Bob Carol Chinese Italian Indian Indian Chinese Italian Least preferred Italian Indian Chinese Most preferred Jointly, they agree to determine their group preference as follows: Cuisine A is preferred to B if A gets the majority of votes against B in a two-alternative vote. • What is the group's preference over Chinese and Indian food? • What is the group's preference over Indian and Italian food? • What is the group's preference over Chinese and Italian food? • Is the group's preference over the three cuisines transitive? Why or why not?
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