The Vintage Restaurant, on Captiva Island near Fort Myers, Florida, is owned and operated by Karen Payne. The restaurant just completed its third year of operation. During those three years, Karen sought to establish a reputation for the restaurant as a high-quality dining establishment that specializes in fresh seafood. Through the efforts of Karen and her staff, her restaurant has become one of the best and fastest-growing restaurants on the island.
To better plan for future growth of the restaurant, Karen needs to develop a system that will enable her to forecast food and beverage sales by month for up to one year in advance. The following table shows the value of food and beverage sales ($1,000s) for the first three years of operation:
Managerial Report
Perform an analysis of the sales data for the Vintage Restaurant. Prepare a report for Karen that summarizes your findings, forecasts, and recommendations. Include the following:
- 1. A time series plot. Comment on the underlying pattern in the time series.
- 2. Using the dummy variable approach, forecast sales for January through December of the fourth year.
How would you explain this model to Karen?
Assume that January sales for the fourth year turn out to be $295,000. What was your forecast error? If this error is large, Karen may be puzzled about the difference between your forecast and the actual sales value. What can you do to resolve her uncertainty about the forecasting procedure?
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Chapter 5 Solutions
Essentials Of Business Analytics
- The Vintage Restaurant, on Captiva Island near Fort Myers, Florida, is owned and operated by Karen Payne. The restaurant just completed its third year of operation. Since opening her restaurant, Karen has sought to establish a reputation for the Vintage as a high-quality dining establishment that specializes in fresh seafood. Through the efforts of Karen and her staff, her restaurant has become one of the best and fastest growing restaurants on the island. To better plan for future growth of the restaurant, Karen needs to develop a system that will enable her to forecast food and beverage sales by month for up to one year in advance. Table 17.25 shows the value of food and beverage sales ($1000s) for the first three years of operation. Managerial Report Perform an analysis of the sales data for the Vintage Restaurant. Prepare a report for Karen that summarizes your findings, forecasts, and recommendations. Include the following: A time series plot. Comment on the underlying pattern…arrow_forwardThe vintage Restaurant is located on Captiva Island, a resort community located near Fort Meyers, Florida. The restaurant, which is owned and operated by Karen Payne, has just completed its third year of operation. During this time, Karen sought to establish a reputation for the restaurant as a high-quality dining establishment that specializes in fresh seafood. The efforts made by Karen and her staff have proved successful, and her restaurant has become one of the best and fastest-growing restaurants on the island. Karen has just concluded that to plan better for the growth of the restaurant in the future, it is necessary to develop a system that will enable her to forecast food and beverage sales by the month for up to 1 year in advance. Karen has the following data available on the total food and beverage sales that were realized during the previous 3 years of operation. Food and Beverage Sales for the Vintage Restaurant ($1000s) Month First Year Second Year Third YearJanuary 242…arrow_forwardThe River is a literary magazine published by the English Department at Tech. It has a 70-year history and enjoys an excellent reputation for providing a literary outlet for aspiring Appalachian writers in particular. However, its sales, mostly through independent bookstores and college libraries, have never been very large. Several years ago, the magazine’s advisory board decided to create a Web site and post the bi-monthly issues online for free access. Due to poor economic conditions and state budget cuts, Tech recently withdrew funding for the magazine, and in order to make up for this financial loss, the magazine’s staff has decided to try to sell advertising (especially to local and regional businesses) on the magazine’s Web site. In order to sell advertising, the magazine’s staff would like to be able to provide potential advertisers with a forecast of the number of “visits” the Web site might receive in future months. Following is the number of monthly visits the Web site has…arrow_forward
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- College Algebra (MindTap Course List)AlgebraISBN:9781305652231Author:R. David Gustafson, Jeff HughesPublisher:Cengage Learning