First Date Commercial

The commercial has excellent Kairos. As Americans, the Super Bowl is the closest thing to a cultural event that we can claim. A Budweiser commercial during the Super Bowl is already going to have extreme effectiveness. Beer and football is already a perfect mixture, but they add puppies which basically demonstrates all three of the things American’s love the most. Budweiser knows exactly what they are doing while targeting the Super Bowl audience. Not only are

When Montag was on the train traveling to Faber’s house he got distracted by an ad that kept catching his attention. This wouldn’t really matter if Montag was not trying to memorize Ecclesiastes. The ad went like this, “Denham’s does it”(Bradbury 75). In the modern world, thousands of commercials are aired on television everyday and are equally distracting. The biggest day of the year for commercial airing is when the Super Bowl is broadcast live to the nation. Most of the commercials use techniques to persuade viewers into buying their product. The ad that is explained in the quote below was for the brand Mountain Dew and they used celebrity appeal to sell to all ages. One technique used this year according to NPR was, “Totally cool, totally hot and totally fun all at once — a rare hat trick for Super Bowl ad makers, who are often too intimidated by the Big Stage to let their hair down and produce something that feels really fun”(Deggans). They used hip music, comedians, and the favorite television god, Morgan Freeman. To catch the eyes of everyone watching it they made it looks like Mountain Dew was the best drink to drink because Morgan Freeman and Missy Elliot drink it. Without using these celebrities, Mountain Dew probably would only sell their new product by using word of mouth. Therefore, the impact of

In a commercial shown this past Sunday during the super bowl featured what is described as a political statement. Although, the owner of the company 84 Lumber which produced this commercial is saying otherwise. Making the statement “My intent was to show that through struggles we will do anything we possibly can to make the world a better place for our children,” 84 Lumber’s CEO Maggie Hardy Magerko said. While she had said, many people are of course taking to social media to express either love or hate towards the company. Some even going as far as to cancel orders with 84 Lumber, because of the commercial. Nonetheless, the commercial aired during the super bowl but was only 90 seconds long and ended

There are many top ten lists of SuperBowl commercials available on the Internet. This one has been defined by the cumulative number of views on YouTube as of this writing, correlated to the number of mentions in Google search results. That approach has ensured an unbiased list of the top ten SuperBowl Commercials of 2012. Based on this approach here is the list:

The Super Bowl is one of America's favorite times of they year. Who doesn't want to watch the best two teams in the NFL verse each other to see who's champion? That's great and all but what is really special about the Super Bowl? The Super Bowl commercials is what I think pulls it off. A Super Bowl commercial is when major companies spend a lot of money for funny commercials that everyone will remember.There were a few good ones this year but by far, my favorite was the hotline bling commercial.

Budweiser creates numerous commercials every year to advertise to the public. Many of their well-known and most effective commercials have been aired during the Super Bowl. This is the one time a year ordeal where they can advertise to millions of people at a single instant. In 2013, Budweiser presented “Clydesdale Brotherhood,” which was geared to the emotional and tender side of the audience watching. With this heartfelt ad, Budweiser imparts the viewers attention to the content they are trying to transmit to the consumers ( ). Budweiser uses various rhetorical strategies and other techniques to bring people closer to the beer company like never before.

Many of us watch the Super Bowl to check out what we expect to be the most innovative and entertaining commercials of the year. Given the grand stage on which these commercials air, it is important that we analyze them in their proper context. Remember, this is a sporting event, one in which only men are allowed to participate (as athletes/coaches), where violent collisions are celebrated, and where most of the audience is male. Considering these gendered parameters, we should not be surprised that many of the 2012 Super Bowl commercials ooze hegemonic masculinity. In this post David Mayeda explores how a masculinity can be used to opress men and women alike.

A Superbowl commercial I thought was good was a Mountain Dew Kick Starter commercial. They made it very entertaining to watch. In the commercial they used a strange made up animal called a "puppy, monkey, baby." They combined 3 things that people liked, or thought was cute. They took all "three awesome things combined" and made it one. The puppy,monkey, baby just said it's name through out the entire commercial.

Super Bowl commercials are always the one of the best parts of the Super Bowl. They persuade you to do or by something. They do this in a way that everyone loves, being funny. The commercials usually get attention, by being so funny. For instance, the skittles and Kia commercial were hilarious.

Of course, the Super Bowl can be considered the most watched television recording in American history. As a result of withholding the attention of such a vast audience, many commercials are showcased during the Super Bowl games, creating a commodity in which those commercials are watched more than the Super Bowl games themselves. A mass amount of viewers can unquestionably be beneficial to advertisers seeking to sell their products and services. However, benefits are not the only things these ads invoke, detriment can occur as well, as seen throughout history among a variety of television commercials. The Coca Cola commercial, displayed during Super Bowl XLVII, is one of the most recent commercials that has been scrutinized. The Coca Cola

The attention gained during Super Bowl has expanded over the years making that time even more valuable. The commercials are later shown on television shows, the news, and the internet for months, sometimes even years after the original airing. For even more exposure,

The Wonderfilled Oreo commercial portrays two worldwide known children stories with an alternate happy ending twist. Oreo cookies are formed by cream centered inside of two chocolate sandwiches. Throughout the advertisement, typed lyrics of the Wonderfilled Oreo Anthem were featured continuously filling up the screen. In the animations, the audience can see an unrealistic combination of friends which the real world portrays as unlikely. Some of the characters he uses are memorable cartoon characters that at least half of the world has heard about in their childhood.

Being the overprotective parent, Hart encourages his daughter and her date take his new car. As the two drive off, Hart immediately looks at his

The first video that I found was a commercial for Sprite’s new campaign, “You Define Yourself”. For the commercial they hired a model that has vitiligo, Chantelle “Winnie” Harlow. She first made her presence in the fashion world being a contestant on Cycle 21 of America’s Next Top Model. Although she did not win the contest, many people and companies loved her and found her look to be very unique. Since being on “ANTM” she has modeled for brands such as: Desigual, Diesel, Swarovski and has been featured in magazines such as: Glamour, Complex, Cosmopolitan and Vogue Italia. In the commercial she speaks about how her first step in trying to get her career started she had a “fake it til you make it” attitude and she had to exude confidence that

When his daughter has a date with a young boy who had not acknowledge the father when he first approached the door in a rush. The daughter seemed excited to go on her first date as the father hand the keys to the new Hyundai Genesis. The dad acted like he was not affected that his daughter was going on a date with this boy as he hands him the keys. As soon as the couple leaves the dad “Kevin Hart” begins to follow them around town as they are on the “date.” The daughter never noticed that her father was following them, but the teenage boy had noticed that the dad always there next to them wherever they went. Which caused the date to end early as the teenage boy was terrified by the father who was being overprotection it made him want to end the date early without goodnight kiss. With the father being overprotective it caused his daughter to miss out on her “first kiss”, and went home sad and disappointed. As her father felt as he achieved his mission of his daughter still being his “little