Corp. manufact a specia in the market are not aware of the product's existence. In this case, which of the following strategies will increase the sales of the filter? O Using status-conscious advertising OUsing direct response advertising OUsing selective advertising OUsing customer-generated advertising

Marketing
20th Edition
ISBN:9780357033791
Author:Pride, William M
Publisher:Pride, William M
Chapter17: Advertising And Public Relations
Section17.2: The Rise Of Native Advertising
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The Link Corp. manufactures a special kind of filter that can purify water quickly, but consumers
in the market are not aware of the product's existence. In this case, which of the following
strategies will increase the sales of the filter?
O Using status-conscious advertising
O Using direct response advertising
Using selective advertising
O Using customer-generated advertising
Transcribed Image Text:The Link Corp. manufactures a special kind of filter that can purify water quickly, but consumers in the market are not aware of the product's existence. In this case, which of the following strategies will increase the sales of the filter? O Using status-conscious advertising O Using direct response advertising Using selective advertising O Using customer-generated advertising
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