Concept explainers
To discuss: The task performed, skills needed, pay, and opportunity outlook in the career.
Introduction: The researcher who studies the market conditions and examines the potential sales for a product or service is known as
Answer to Problem 1CE
Explanation of Solution
There are various skills that are required for becoming a marketing research analyst; there must be at least a bachelor’s degree whereas for some higher positions researchers may require a master’s degree too. The person needs to be strong in mathematics and analytical skills.
The wage rate of a marketing research analyst in this career is:
- Hourly wage rate- $30.40.
- Annual wage rate- $63,230.
The opportunity outlook in the employment of market research analysts is projected to grow 23% from the year 2016 to 2026; this opportunity growth is much faster than the average for all the occupations. This will be due to an increase in use of data and market research in the industrial sector.
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Chapter 13 Solutions
Understanding Business
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